Technology brands in the digital economy
by
Kucharska, Wioleta, 1977- editor.
Title
:
Technology brands in the digital economy
Author
:
Kucharska, Wioleta, 1977- editor.
ISBN
:
9781003184638
9781000848892
9781000848878
Physical Description
:
1 online resource.
Series
:
Routledge studies in innovation, organizations and technology
Subject Term
:
High technology industries -- Marketing.
Brand name products.
Information technology -- Economic aspects.
BUSINESS & ECONOMICS / Knowledge Capital
Added Author
:
Kucharska, Wioleta, 1977-
Lechma, Ewa,
Electronic Access
:
| Library | Material Type | Item Barcode | Shelf Number | [[missing key: search.ChildField.HOLDING]] | Status |
|---|
| Online Library | E-Book | 589664-1001 | HC79 .H53 | | Taylor Fransic E-Kitap Koleksiyonu |