Marketing management : analysis, planning, implementation, and control
by
 
Kotler, Philip.

Title
Marketing management : analysis, planning, implementation, and control

Author
Kotler, Philip.

ISBN
9780132613637

Edition
9th ed.

Publication Information
Upper Saddle River, N.J. : Prentice Hall International, 1997.

Physical Description
xl, 838 s. : res.

Subject Term
PAZARLAMA YÖNETEMİ.


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Beytepe LibraryBook7.2/12/490012HF 5415.13 K64 1997Beytepe Genel Koleksiyon