Cross-cultural business behavior : Marketing, negotiating, and managing across cultures
by
 
Gesteland, Richard R.

Title
Cross-cultural business behavior : Marketing, negotiating, and managing across cultures

Author
Gesteland, Richard R.

ISBN
9788716134288

Edition
2nd ed.

Publication Information
Copenhagen : Copenhagen Business School , 1999.

Physical Description
282 s.

Subject Term
İŞLETME ADABI.
 
İHRACAT PAZARLAMASI.
 
KÜLTÜRLERARASI İLETİŞİM.
 
Uzlaşma, işletmelerde.
 
Business etiquette.
 
Export marketing.
 
Intercultural communication.
 
Negotiation in business.


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Beytepe LibraryBook7.2/12/489892HF 5389 G47 1999Beytepe Genel Koleksiyon