International marketing strategy : Analysis, development, and implementation
by
 
Doole, Isobel.

Title
: 
International marketing strategy : Analysis, development, and implementation

Author
: 
Doole, Isobel.

ISBN
: 
9781861527721

Edition
: 
3rd ed.

Publication Information
: 
London : Thomson Learning, 2001.

Physical Description
: 
vii, 453 s. : res.

Subject Term
: 
İHRACAT PAZARLAMASI -- YÖNETİM.
 
İHRACAT PAZARLAMASI -- YÖNETİM -- VAKA İNCELEMESİ.
 
Export marketing -- Management.
 
Export marketing -- Management -- Case studies.

Added Author
: 
Lowe, Robin, 1945- ort. yaz.


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Beytepe LibraryBook7.2/12/489613HF 1416 D72 2001Beytepe Genel Koleksiyon