Marketing research : Methodological foundations
by
 
Churchill, Gilbert A.

Title
Marketing research : Methodological foundations

Author
Churchill, Gilbert A.

ISBN
9780030331015

Edition
8th ed.

Publication Information
Fort Worth : Harcourt College Publishers, 2002.

Physical Description
xxvi, 1006 s. : res.

Series
The Harcourt series in marketing

Series Title
The Harcourt series in marketing

Subject Term
PAZARLAMA ARAŞTIRMASI.
 
Marketing research.

Added Author
Iacobucci, Dawn, ort. yaz.


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Beytepe LibraryBook7.2/12/490037HF 5415.2 C5 2002Beytepe Genel Koleksiyon