Marketing management
by
 
Kotler, Philip.

Title
Marketing management

Author
Kotler, Philip.

ISBN
9780130497154

Edition
11th ed., international ed.

Publication Information
[Upper Saddle River, N.J.] : Pearson Education International, c2003.

Physical Description
xxix, 738 s. : res.

Subject Term
PAZARLAMA -- YÖNETİM.
 
Marketing -- Management.


LibraryMaterial TypeItem BarcodeShelf Number[[missing key: search.ChildField.HOLDING]]Status
Beytepe LibraryBook7.2/12/490013HF 5415.13 K64 2003Beytepe Genel Koleksiyon