Search Results for Communication in marketing.

1.

Communication of politics : cross-cultural theory building in the practice of public relations and political marketing

Author

Newman, Bruce I., ed. Vercic, Dejan, ed.

Preferred Shelf Number

JA 85.2.U6 C65 2002

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2.

Cover image for Advanced Hybrid Information Processing 6th EAI International Conference, ADHIP 2022, Changsha, China, September 29-30, 2022, Proceedings, Part II

Advanced Hybrid Information Processing 6th EAI International Conference, ADHIP 2022, Changsha, China, September 29-30, 2022, Proceedings, Part II

Author

Fu, Weina. editor. Yun, Lin. editor. SpringerLink (Online service)

Preferred Shelf Number

XX(520371.1)

Electronic Access

https://doi.org/10.1007/978-3-031-28867-8

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3.

Cover image for Wireless and Satellite Systems 13th EAI International Conference, WiSATS 2022, Virtual Event, Singapore, March 12-13, 2023, Proceedings

Wireless and Satellite Systems 13th EAI International Conference, WiSATS 2022, Virtual Event, Singapore, March 12-13, 2023, Proceedings

Author

Zhao, Jun. editor. SpringerLink (Online service)

Preferred Shelf Number

XX(520430.1)

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https://doi.org/10.1007/978-3-031-34851-8

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4.

Cover image for E-Business. Digital Empowerment for an Intelligent Future 22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26-28, 2023, Proceedings, Part I

E-Business. Digital Empowerment for an Intelligent Future 22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26-28, 2023, Proceedings, Part I

Author

Tu, Yiliu. editor. (orcid) Chi, Maomao. editor. SpringerLink (Online service)

Preferred Shelf Number

XX(520576.1)

Electronic Access

https://doi.org/10.1007/978-3-031-32299-0

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5.

The New Science of Medicine & Management A Comprehensive, Case-Based Guide for Clinical Leaders

Author

Chilingerian, Jon A. editor. Shobeiri, S. Abbas. editor. Talamini, Mark A. editor. SpringerLink (Online service)

Preferred Shelf Number

XX(521855.1)

Electronic Access

https://doi.org/10.1007/978-3-031-26510-5

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6.

Breaking down language and cultural barriers through contemporary global marketing strategies

Author

Khosrow-Pour, Mehdi, 1951- editor. IGI Global, publisher.

Preferred Shelf Number

ONLINE

Electronic Access

Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-6980-0

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7.

Integrated marketing communications, strategies, and tactical operations in sports organizations

Author

Alonso Dos Santos, Manuel, 1981- editor. IGI Global, publisher.

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ONLINE

Electronic Access

Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7617-4

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8.

Reklam kampanyalarının planlanmasında satış noktasında reklamın önemi

Author

Eroğlu Pektaş, Güzide Öncü.

Preferred Shelf Number

HF5837 E76 2018

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9.

The role of language and symbols in promotional strategies and marketing schemes

Author

Epure, Manuela, 1965- editor. Mihaes, Lorena Clara, 1975- editor. IGI Global, publisher.

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ONLINE

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Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-5778-4

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10.

İletişim : genel/teknik İletişim - pazarlama iletişimi - reklamcılık

Author

Küçük, Orhan.

Preferred Shelf Number

HF5415.123 I44 2016

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11.

Halkla ilişkiler perspektifinden güncel pazarlama yaklaşımları

Author

Baytekin, E. Pelin

Preferred Shelf Number

HF5415.123 B39 2015

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12.

Marketing communications

Author

Egan, John.

Preferred Shelf Number

HF5415.123 E4 2015

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13.

Recommendation and Search in Social Networks

Author

Ulusoy, Özgür. editor. Tansel, Abdullah Uz. editor. Arkun, Erol. editor. SpringerLink (Online service)

Preferred Shelf Number

XX(518505.1)

Electronic Access

https://doi.org/10.1007/978-3-319-14379-8

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14.

Small Incision Lenticule Extraction (SMILE) Principles, Techniques, Complication Management, and Future Concepts

Author

Sekundo, Walter. editor. SpringerLink (Online service)

Preferred Shelf Number

XX(520092.1)

Electronic Access

https://doi.org/10.1007/978-3-319-18530-9

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15.

Strategic integrated marketing communications

Author

Percy, Larry.

Preferred Shelf Number

HF5415.123 P475 2014

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16.

Pazarlama iletişimi yönetimi

Author

Odabaşı, Yavuz, 1949- Oyman, Mine, 1965-

Preferred Shelf Number

HF5415.123 O33 2014

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17.

Marketing communications management : analysis, planning, implementation

Author

Copley, Paul.

Preferred Shelf Number

HF5415.123 C67 2014

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18.

Advertising and promotion : an integrated marketing communications perspective

Author

Belch, George Eugene. Belch, Michael A., ort. yaz.

Preferred Shelf Number

HF5823 B387 2012

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19.

The mobile marketing revolution how your brand can have a one-to-one conversation with everyone

Author

Alpert, Jed. Fishback, Steven.

Preferred Shelf Number

ONLINE

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20.

Pazarlama iletişiminde sosyal medya

Author

Sevinç, Salih Seçkin.

Preferred Shelf Number

HF5415.123 S48 2012

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21.

Consumer behavior knowledge for effective sports and event marketing

Author

Kahle, Lynn R. Close, Angeline.

Preferred Shelf Number

ONLINE

Electronic Access

Click here to view

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22.

Customer obsession how to acquire, retain, and grow customers in the new age of relationship marketing

Author

Azevedo, Abaet�e de. Pomeranz, Ricardo.

Preferred Shelf Number

ONLINE

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23.

The big book of marketing lessons and best practices from the world's greatest companies

Author

Bennett, Anthony G.

Preferred Shelf Number

ONLINE

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24.

Marketing Semiotics Signs, Strategies, and Brand Value.

Author

Oswald, Laura R.

Preferred Shelf Number

ONLINE

Electronic Access

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=422128

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25.

Mass communication issues, perspectives and techniques

Author

Detrani, Jason R.

Preferred Shelf Number

ONLINE

Electronic Access

Distributed by publisher. Purchase or institutional license may be required for access.

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26.

Cover image for Conversations that win the complex sale using power messaging to create more opportunities, differentiate your solutions, and close more deals

Conversations that win the complex sale using power messaging to create more opportunities, differentiate your solutions, and close more deals

Author

Peterson, Erik. Riesterer, Tim.

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ONLINE

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27.

Advocacy : championing ideas and influencing others

Author

Daly, John A. (John Augustine), 1952- author.

Preferred Shelf Number

ONLINE

Electronic Access

http://www.jstor.org/stable/10.2307/j.ctt1nq53v

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28.

Branding demystified plans to payoffs

Author

Verma, Harsh V.

Preferred Shelf Number

ONLINE(367777.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/books/branding-demystified

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29.

Rhetorical and critical approaches to public relations II

Author

Heath, Robert L. (Robert Lawrence), 1941- Toth, Elizabeth L. Waymer, Damion.

Preferred Shelf Number

ONLINE

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30.

Public health administration : principles for population-based management

Author

Novick, Lloyd F. Morrow, Cynthia B. Mays, Glen P.

Preferred Shelf Number

WA 525 P9745 2008

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31.

Yeni reklamcılık

Author

Aksoy, Atilla.

Preferred Shelf Number

HF 5823 A8 2007

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32.

"Ben" A.Ş. : Kendini satma sanatı

Author

Beckwith, Harry Beckwith, Christine Clifford. Şensoy, Ümit.

Preferred Shelf Number

HF5415.123 B42 2007

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33.

Hizmetlerde pazarlama iletişimi

Author

Eser, Zeliha.

Preferred Shelf Number

HD9980.5 E84 2007

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34.

Reklam söylemi

Author

Küçükerdoğan, G. Rengin.

Preferred Shelf Number

HF 5823 .K83 2005

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35.

Semiotique, marketing et communication : sous les signes, les strategies

Author

Floch, Jean-Marie.

Preferred Shelf Number

HF5415.123 .F58 2005

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36.

Sports sponsorship and marketing communications : a European perspective

Author

Lagae, Wim.

Preferred Shelf Number

GV716 .L3413 2005

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37.

Yeni reklamcılık

Author

Aksoy, Atilla.

Preferred Shelf Number

HF 5823 .A8 2005

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38.

Pazarlama iletişimi yönetimi

Author

Odabaşı, Yavuz, 1949- Oyman, Mine, 1965- joint author

Preferred Shelf Number

HF5415.123 O33 2005

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39.

Dictionary of marketing communications

Author

Govoni, Norman A. P.

Preferred Shelf Number

ONLINE(368133.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/reference/dictionary-of-marketing-communications

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40.

Advertising and promotion : an integrated marketing communications perspective

Author

Belch, George Eugene Belch, Michael A., ort. yaz.

Preferred Shelf Number

HF 5823 B387 2004

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41.

Advertising promotion : Suplemental aspects of integrated marketing communications

Author

Shimp, Terence A.

Preferred Shelf Number

HF 5415.123 S54 2000

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