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Cover image for Digital Economy. Emerging Technologies and Business Innovation 8th International Conference, ICDEc 2023, Braga, Portugal, May 2-4, 2023, Proceedings
Digital Economy. Emerging Technologies and Business Innovation 8th International Conference, ICDEc 2023, Braga, Portugal, May 2-4, 2023, Proceedings
Author 
Jallouli, Rim. editor. (orcid) Bach Tobji, Mohamed Anis. editor. (orcid) Belkhir, Meriam. editor. Soares, Ana Maria. editor. Casais, Beatriz. editor.
Preferred Shelf Number 
XX(520624.1)
Electronic Access 
https://doi.org/10.1007/978-3-031-42788-6
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2. 
Cover image for Exploring the dynamics of consumerism in developing nations
Exploring the dynamics of consumerism in developing nations
Author 
Gbadamosi, Ayantunji, editor. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
Electronic Access 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7906-9
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3. 
Cover image for Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
Author 
Hawkins, Del I. Mothersbaugh, David L.
Preferred Shelf Number 
HF5415.33.U6 H38 2013
Format: 
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Beytepe Library~1
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4. 
Cover image for The big book of marketing lessons and best practices from the world's greatest companies
The big book of marketing lessons and best practices from the world's greatest companies
Author 
Bennett, Anthony G.
Preferred Shelf Number 
ONLINE
Electronic Access 
Subscription required
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Online Library~1
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