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1. 
Cover image for Communication of politics : cross-cultural theory building in the practice of public relations and political marketing
Communication of politics : cross-cultural theory building in the practice of public relations and political marketing
Author 
Newman, Bruce I., ed. Vercic, Dejan, ed.
Preferred Shelf Number 
JA 85.2.U6 C65 2002
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2. 
Cover image for Wireless and Satellite Systems 13th EAI International Conference, WiSATS 2022, Virtual Event, Singapore, March 12-13, 2023, Proceedings
Wireless and Satellite Systems 13th EAI International Conference, WiSATS 2022, Virtual Event, Singapore, March 12-13, 2023, Proceedings
Author 
Zhao, Jun. editor. SpringerLink (Online service)
Preferred Shelf Number 
XX(520430.1)
Electronic Access 
https://doi.org/10.1007/978-3-031-34851-8
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Cover image for The New Science of Medicine & Management A Comprehensive, Case-Based Guide for Clinical Leaders
The New Science of Medicine & Management A Comprehensive, Case-Based Guide for Clinical Leaders
Author 
Chilingerian, Jon A. editor. Shobeiri, S. Abbas. editor. Talamini, Mark A. editor. SpringerLink (Online service)
Preferred Shelf Number 
XX(521855.1)
Electronic Access 
https://doi.org/10.1007/978-3-031-26510-5
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4. 
Cover image for E-Business. Digital Empowerment for an Intelligent Future 22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26-28, 2023, Proceedings, Part I
E-Business. Digital Empowerment for an Intelligent Future 22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26-28, 2023, Proceedings, Part I
Author 
Tu, Yiliu. editor. (orcid) Chi, Maomao. editor. SpringerLink (Online service)
Preferred Shelf Number 
XX(520576.1)
Electronic Access 
https://doi.org/10.1007/978-3-031-32299-0
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5. 
Cover image for Advanced Hybrid Information Processing 6th EAI International Conference, ADHIP 2022, Changsha, China, September 29-30, 2022, Proceedings, Part II
Advanced Hybrid Information Processing 6th EAI International Conference, ADHIP 2022, Changsha, China, September 29-30, 2022, Proceedings, Part II
Author 
Fu, Weina. editor. Yun, Lin. editor. SpringerLink (Online service)
Preferred Shelf Number 
XX(520371.1)
Electronic Access 
https://doi.org/10.1007/978-3-031-28867-8
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6. 
Cover image for Breaking down language and cultural barriers through contemporary global marketing strategies
Breaking down language and cultural barriers through contemporary global marketing strategies
Author 
Khosrow-Pour, Mehdi, 1951- editor. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
Electronic Access 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-6980-0
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7. 
Cover image for Integrated marketing communications, strategies, and tactical operations in sports organizations
Integrated marketing communications, strategies, and tactical operations in sports organizations
Author 
Alonso Dos Santos, Manuel, 1981- editor. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
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Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7617-4
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8. 
Cover image for The role of language and symbols in promotional strategies and marketing schemes
The role of language and symbols in promotional strategies and marketing schemes
Author 
Epure, Manuela, 1965- editor. Mihaes, Lorena Clara, 1975- editor. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
Electronic Access 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-5778-4
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9. 
Cover image for Reklam kampanyalarının planlanmasında satış noktasında reklamın önemi
Reklam kampanyalarının planlanmasında satış noktasında reklamın önemi
Author 
Eroğlu Pektaş, Güzide Öncü.
Preferred Shelf Number 
HF5837 E76 2018
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10. 
Cover image for İletişim : genel/teknik İletişim - pazarlama iletişimi - reklamcılık
İletişim : genel/teknik İletişim - pazarlama iletişimi - reklamcılık
Author 
Küçük, Orhan.
Preferred Shelf Number 
HF5415.123 I44 2016
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11. 
Cover image for Marketing communications
Marketing communications
Author 
Egan, John.
Preferred Shelf Number 
HF5415.123 E4 2015
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12. 
Cover image for Halkla ilişkiler perspektifinden güncel pazarlama yaklaşımları
Halkla ilişkiler perspektifinden güncel pazarlama yaklaşımları
Author 
Baytekin, E. Pelin
Preferred Shelf Number 
HF5415.123 B39 2015
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