Search Results for Advertising

http://dx.doi.org/10.1007/978-0-85729-352-7

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5.

Pervasive Advertising

Author

Müller, Jörg. editor. Alt, Florian. editor. Michelis, Daniel. editor. SpringerLink (Online service)

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ONLINE

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6.

Advertising : principles & practice

Author

Wells, William. Burnett, John, ort. yaz. Moriarty, Sandra E., ort. yaz.

Preferred Shelf Number

HF 5823 W455 2003

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7.

Strategic advertising management

Author

Percy, Larry. Rossiter, John R., ort.yaz. Elliott, Richard H., ort. yaz.

Preferred Shelf Number

HF 5438.5 P475 2001

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8.

Advertising now. print

Author

Wiedermann, Julius, ed.

Preferred Shelf Number

HF5823 .A453

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9.

HTML5 Advertising

Author

Percival, John. author. SpringerLink (Online service)

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ONLINE(330615.1)

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http://dx.doi.org/10.1007/978-1-4302-4603-9

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10.

Professional advertising photography

Author

Saunders, Dave.

Preferred Shelf Number

TR 690.4 S87 1988

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11.

Tested advertising methods

Author

Caples, John.

Preferred Shelf Number

HF 5823 C18 1961

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12.

Journal of advertising research.

Preferred Shelf Number

ALFABETİK V.16 1976

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13.

Gebrauchsgraphik. International advertising art.

Author

Bund Deutscher Gebrauchsgraphiker.

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14.

Controversies in contemporary advertising

Author

Sheehan, Kim.

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ONLINE(367955.1)

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SAGE knowledge http://sk.sagepub.com/books/controversies-in-contemporary-advertising

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15.

Streetfighting : low-cost advertising

Author

Slutsky, Jeff. Woodruff, W., ort. yaz.

Preferred Shelf Number

HF 5823 S614 1984

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16.

Creative strategy in advertising

Author

Drewniany, Bonnie L. Jewler, A. Jerome.

Preferred Shelf Number

HF5825 J46 2013

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17.

Advertising design and typography

Author

White, Alex W.

Preferred Shelf Number

NC997 .W493 2007

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18.

Advertising a cultural economy

Author

McFall, Elizabeth Rose.

Preferred Shelf Number

ONLINE(367669.1)

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SAGE knowledge http://sk.sagepub.com/books/advertising

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19.

Handbook of advertising management

Author

Barton, Roger, 1903-

Preferred Shelf Number

HF 5823 B314 1970

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20.

The psychology of advertising

Author

Fennis, Bob Michaël, 1968- Stroebe, Wolfgang.

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ONLINE

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Advertising in the marketplace

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21.

Author

Burke, John D., 1917- Grolier Business Library :

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HF 5823 B855 1980 20 VILT

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22.

Europe's best advertising

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ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=464844

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23.

Creative advertising strategies on screen

Author

Yurttaş, Özge Uluğ. Özkoçak, Yelda.

Preferred Shelf Number

HF5825 Y87 2019

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24.

Handbook of research on narrative advertising

Author

Yilmaz, Recep, editor. IGI Global, publisher.

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ONLINE

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Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-9790-2

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25.

Emotional appeals in advertising banking services

Author

Mogaji, Emmanuel, editor.

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ONLINE

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https://www.emerald.com/insight/publication/doi/10.1108/9781787562998

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26.

Handbook of International Advertising Research

Author

Cheng, Hong, 1958- editor.

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ONLINE(341521.1)

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Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=1602917
John Wiley http://dx.doi.org/10.1002/9781118378465
MyiLibrary http://www.myilibrary.com?id=571602

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27.

The persuasive power of campaign advertising

Author

Ridout, Travis N., 1974- Franz, Michael M., 1976- Project Muse.

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Advertising and public relations law

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28.

Author

Moore, Roy L. Maye, Carmen. Collins, Erik.

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ONLINE

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Advertising its business, culture and careers

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29.

Author

Tibbs, Andy, 1964- Beattie, Trevor.

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ONLINE

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Advertising a very short introduction

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30.

Author

Fletcher, Winston.

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ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=324048

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31.

Persuasive Signs : The Semiotics of Advertising

Author

Beasley, Ron, author. Danesi, Marcel, author.

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ONLINE

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https://doi.org/10.1515/9783110888003
https://www.degruyter.com/isbn/9783110888003
Cover https://www.degruyter.com/document/cover/isbn/9783110888003/original

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32.

Advertising in modern and postmodern times

Author

Odih, Pamela.

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ONLINE(367671.1)

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SAGE knowledge http://sk.sagepub.com/books/advertising-in-modern-and-postmodern-times

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33.

Advertising cultures gender, commerce, creativity

Author

Nixon, Sean, 1966-

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ONLINE(367670.1)

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SAGE knowledge http://sk.sagepub.com/books/advertising-cultures

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34.

The ultimate secrets of advertising

Author

Jones, John Philip.

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ONLINE(369746.1)

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SAGE knowledge http://sk.sagepub.com/books/the-ultimate-secrets-of-advertising

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35.

Advertising in tourism and leisure

Author

Morgan, Nigel. Pritchard, Annette, ort. yaz.

Preferred Shelf Number

HF 6161.T63 M67 2001

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36.

International advertising realities and myths

Author

Jones, John Philip.

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ONLINE(368581.1)

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SAGE knowledge http://sk.sagepub.com/books/international-advertising

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37.

Advertising to children concepts and controversies

Author

Macklin, M. Carole. Carlson, Les.

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ONLINE(367673.1)

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SAGE knowledge http://sk.sagepub.com/books/advertising-to-children

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38.

The language of advertising : written texts

Author

Goddard, Angela, 1954-

Preferred Shelf Number

PE 1422 G63 1998

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39.

My first sixty years in advertising

Author

Sackheim, Maxwell, 1890-

Preferred Shelf Number

HF 5861 S25 1970

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40.

Measuring advertising readership and results

Author

Starch, Daniel, 1883-

Preferred Shelf Number

HF 5827 S75 1966

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41.

Advances in Advertising Research (Vol. III) Current Insights and Future Trends

Author

Eisend, Martin. editor. Langner, Tobias. editor. Okazaki, Shintaro. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

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http://dx.doi.org/10.1007/978-3-8349-4291-3

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42.

Creativity and advertising affect, events and process

Author

McStay, Andrew, 1975-

Preferred Shelf Number

ONLINE(344351.1)

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Global marketing and advertising understanding cultural paradoxes

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43.

Author

Mooij, Marieke K. de, 1943-

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ONLINE

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Advertising organizations and publications a resource guide

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44.

Author

Jones, John Philip.

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ONLINE(367672.1)

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SAGE knowledge http://sk.sagepub.com/books/advertising-organizations-and-publications

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45.

How advertising works the role of research

Author

Jones, John Philip.

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ONLINE(368480.1)

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SAGE knowledge http://sk.sagepub.com/books/how-advertising-works

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46.

Photographers at work : essential business and production skills for photographers in editorial, design, and advertising

Author

Evening, Martin, author.

Preferred Shelf Number

TR154 E94 2015

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47.

D&AD50 : 50 years of excellence in design and advertising and the people that made it happen

Author

Stanley, Rod.

Preferred Shelf Number

NC997 D3 2012

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48.

Hands-on guide to creating Flash advertising from concept to tracking--microsites, video ads, and more

Author

Fincanon, Jason.

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ONLINE

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ScienceDirect http://www.sciencedirect.com/science/book/9780240809496

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49.

Cover image for Meaning-Making and Political Campaign Advertising : A Cognitive-Linguistic and Film-Analytical Perspective on Audiovisual Figurativity

Meaning-Making and Political Campaign Advertising : A Cognitive-Linguistic and Film-Analytical Perspective on Audiovisual Figurativity

Author

Horst, Dorothea, author.

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ONLINE

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https://doi.org/10.1515/9783110578782
https://www.degruyter.com/isbn/9783110578782
Cover https://www.degruyter.com/document/cover/isbn/9783110578782/original

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50.

Advertising in new formats and media : current research and implications for marketers

Author

Pelsmacker, Patrick de, 1957- editor.

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ONLINE

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https://www.emerald.com/insight/publication/doi/10.1108/9781785603129

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51.

Postmodern advertising in Japan seduction, visual culture, and the Tokyo Art Directors Club

Author

Bartal, Ory. Project Muse.

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ONLINE(324404.1)

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A word from our sponsor admen, advertising, and the golden age of radio

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52.

Author

Meyers, Cynthia B. Project Muse.

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ONLINE

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The media handbook : a complete guide to advertising media selection, planning, research, and buying

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53.

Author

Katz, Helen E., author.

Preferred Shelf Number

HF5826.5 K38 2014

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54.

The poster art, advertising, design, and collecting, 1860s/1900s

Author

Iskin, Ruth. Project Muse.

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ONLINE(323947.1)

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Literary advertising and the shaping of British romanticism

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55.

Author

Mason, Nicholas, 1970- Project Muse.

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ONLINE

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Effectiveness of Online Marketing Campaigns An Investigation into Online Multichannel and Search Engine Advertising

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56.

Author

Klapdor, Sebastian. author. SpringerLink (Online service)

Preferred Shelf Number

ONLINE(335272.1)

Electronic Access

http://dx.doi.org/10.1007/978-3-658-01732-3

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57.

Advances in Advertising Research (Vol. IV) The Changing Roles of Advertising

Author

Rosengren, Sara. editor. Dahlén, Micael. editor. Okazaki, Shintaro. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE(335282.1)

Electronic Access

http://dx.doi.org/10.1007/978-3-658-02365-2

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58.

The Routledge companion to advertising and promotional culture

Author

McAllister, Matthew P. West, Emily.

Preferred Shelf Number

ONLINE(344431.1)

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Neuroelectrical Brain Imaging Tools for the Study of the Efficacy of TV Advertising Stimuli and their Application to Neuromarketing

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59.

Cover image for Neuroelectrical Brain Imaging Tools for the Study of the Efficacy of TV Advertising Stimuli and their Application to Neuromarketing

Author

Vecchiato, Giovanni. author. Cherubino, Patrizia. author. Trettel, Arianna. author. Babiloni, Fabio. author. SpringerLink (Online service)

Preferred Shelf Number

ONLINE(334526.1)

Electronic Access

http://dx.doi.org/10.1007/978-3-642-38064-8

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60.

Targeted Advertising Technologies in the ICT Space A Use Case Driven Analysis

Author

Schlee, Christian. author. SpringerLink (Online service)

Preferred Shelf Number

ONLINE(335361.1)

Electronic Access

http://dx.doi.org/10.1007/978-3-8348-2396-0

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61.

Digital video recorders : DVRs changing TV and advertising forever

Author

Schaeffler, Jimmy.

Preferred Shelf Number

ONLINE(342478.1)

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Fashioning Intellectual Property Exhibition, Advertising and the Press, 1789–1918

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62.

Author

Richardson, Megan. Thomas, Julian.

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ONLINE

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Access by subscription

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63.

Advertising at war business, consumers, and government in the 1940s

Author

Stole, Inger L. Project Muse.

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ONLINE

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The holiday makers magazines, advertising, and mass tourism in postwar America

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64.

Author

Popp, Richard K., 1977- Project Muse.

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ONLINE

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Advertising and promotion : an integrated marketing communications perspective

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65.

Author

Belch, George Eugene. Belch, Michael A., ort. yaz.

Preferred Shelf Number

HF5823 B387 2012

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66.

The rise of advertising in the United States a history of innovation to 1960

Author

Applegate, Edd.

Preferred Shelf Number

ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=478349

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67.

Advertising and reality a global study of representation and content

Author

Hetsroni, Amir.

Preferred Shelf Number

ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=497652

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68.

Key Enablers for User-Centric Advertising Across Next Generation Networks

Author

de Oliveira Simoes, Jose Miguel de Oliveira Simoes, Jose Miguel, ed.

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ONLINE

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http://dx.doi.org/10.1049/PBTE056E

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69.

Online consumer behavior theory and research in social media, advertising, and e-tail

Author

Close, Angeline.

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ONLINE

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Marketing without advertising brand preference and consumer choice in Cuba

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70.

Author

Morales, Emilio, 1969- Scarpaci, Joseph L.

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ONLINE

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The sounds of capitalism advertising, music, and the conquest of culture

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71.

Author

Taylor, Timothy Dean.

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ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=469353

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72.

Machine-to-machine marketing (M3) via anonymous advertising apps anywhere anytime (A5)

Author

Mena, Jesus.

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ONLINE

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Distributed by publisher. Purchase or institutional license may be required for access.

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73.

Seducing the subconscious the psychology of emotional influence in advertising

Author

Heath, Robert, 1947-

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ONLINE

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Wiley http://dx.doi.org/10.1002/9781119967637

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74.

The Definitive Guide to Google AdWords Create Versatile and Powerful Marketing and Advertising Campaigns

Author

Weller, Bart. author. Calcott, Lori. author. SpringerLink (Online service)

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ONLINE

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http://dx.doi.org/10.1007/978-1-4302-4015-0

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75.

The Dentsu way secrets of cross switch marketing from the world's most innovative advertising agency

Author

Sugiyama, Kotaro. Andree, Tim.

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ONLINE

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Advances in Advertising Research (Vol. 2) Breaking New Ground in Theory and Practice

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76.

Author

Okazaki, Shintaro. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

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http://dx.doi.org/10.1007/978-3-8349-6854-8

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77.

Globalisation and advertising in emerging economies Brazil, Russia, India and China

Author

Ciochetto, Lynne.

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ONLINE

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The globalization of advertising agencies, cities and spaces of creativity

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78.

Author

Beaverstock, Jonathan V.

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ONLINE

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Black social dance in television advertising an analytical history

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79.

Author

Huntington, Carla Stalling, 1961-

Preferred Shelf Number

ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=389122

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80.

The mood of information a critique of online behavioural advertising

Author

McStay, Andrew, 1975-

Preferred Shelf Number

ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=364957

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81.

Ads, fads, and consumer culture advertising's impact on American character and society

Author

Berger, Arthur Asa, 1933-

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ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=359977

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82.

Advertising empire race and visual culture in imperial Germany

Author

Ciarlo, David.

Preferred Shelf Number

ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=361664

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83.

Housework and housewives in modern American advertising married to the mop

Author

Neuhaus, Jessamyn.

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ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=439214

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84.

Manager's guide to marketing, advertising, and publicity

Author

Callen, Barry.

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ONLINE

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Advances in Advertising Research (Vol. 1) Cutting Edge International Research

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85.

Author

Terlutter, Ralf. editor. Diehl, Sandra. editor. Okazaki, Shintaro. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

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http://dx.doi.org/10.1007/978-3-8349-6006-1

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86.

Freud on Madison Avenue motivation research and subliminal advertising in America

Author

Samuel, Lawrence R. Project Muse.

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ONLINE

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The media handbook a complete guide to advertising media selection, planning, research, and buying

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87.

Author

Katz, Helen E.

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ONLINE

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Alcohol advertising and young people's drinking representation, reception and regulation

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88.

Author

Gunter, Barrie. Hansen, Anders, 1957- Touri, Maria, 1977-

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ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=356545

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89.

Flash advertising flash platform development of microsites, advergames, and branded applications

Author

Fincanon, Jason.

Preferred Shelf Number

ONLINE

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Flash advertising flash platform development of microsites, advergames, and branded applications

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90.

Author

Fincanon, Jason.

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ONLINE

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ScienceDirect http://www.sciencedirect.com/science/book/9780240813455

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91.

Children and advertising what do they think about advertisements, how are they affected by advertisements?

Author

Sener, Arzu. Guven, Seval. Boylu, Ayfer Aydiner.

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ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=540508

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92.

Children and advertising what do they think about advertisements and how are they affected by advertisements?

Author

Şener, Arzu. Güven, Seval. Boylu, Ayfer Aydiner.

Preferred Shelf Number

HQ784.T4 S46 2010

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93.

Digital video recorders DVRs changing TV and advertising forever

Author

Schaeffler, Jimmy.

Preferred Shelf Number

ONLINE

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ScienceDirect http://www.sciencedirect.com/science/book/9780240811161

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94.

Cover image for Praxiswissen Online-Marketing Affiliate- und E-Mail-Marketing Keyword-Advertising Online-Werbung Suchmaschinen-Optimierung

Praxiswissen Online-Marketing Affiliate- und E-Mail-Marketing Keyword-Advertising Online-Werbung Suchmaschinen-Optimierung

Author

Lammenett, Erwin. author. SpringerLink (Online service)

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ONLINE

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http://dx.doi.org/10.1007/978-3-8349-8251-3

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95.

Mixed media moral distinctions in advertising, public relations, and journalism

Author

Bivins, Thomas H. (Thomas Harvey), 1947-

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ONLINE

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Marketing in developing countries Nigerian advertising in a global and technological economy

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96.

Author

Alozie, Emmanuel C.

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ONLINE

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Issues in American advertising : media, society, and a changing world

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97.

Author

Reichert, Tom.

Preferred Shelf Number

HF5822 I87 2008

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98.

Digital signage software, networks, advertising, and displays : a primer for understanding the business

Author

Schaeffler, Jimmy.

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ONLINE

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ScienceDirect http://www.sciencedirect.com/science/book/9780240810416

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99.

TYPO3 Online-Marketing-Guide Affiliate- und E-Mail-Marketing, Keyword-Advertising, Suchmaschinen-Optimierung mit TYPO3

Author

Lammenett, Erwin. author. Koch, Stefan. author. Studnitz, Andreas. author. Vasilkevich, Taras. author. SpringerLink (Online service)

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ONLINE

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http://dx.doi.org/10.1007/978-3-8349-9211-6

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100.

In-Game Advertising — Werbung in Computerspielen Strategien und Konzepte

Author

Thomas, Wolfgang. author. Stammermann, Ludger. author. SpringerLink (Online service)

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ONLINE

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http://dx.doi.org/10.1007/978-3-8349-9542-1

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101.

Praxiswissen Online-Marketing Affiliate- und E-Mail-Marketing Keyword-Advertising Online-Werbung Suchmaschinen-Optimierung

Author

Lammenett, Erwin. author. SpringerLink (Online service)

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ONLINE

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http://dx.doi.org/10.1007/978-3-8349-9270-3

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102.

International Advertising and Communication Current Insights and Empirical Findings

Author

Diehl, Sandra. editor. Terlutter, Ralf. editor. SpringerLink (Online service)

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ONLINE

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http://dx.doi.org/10.1007/3-8350-5702-2

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103.

Sport, culture and advertising : identities, commodities and the politics of representation

Author

Jackson, Steven J., 1958-, ed. Andrews, David L., 1962-, ed.

Preferred Shelf Number

GV 706.5 S697 2005

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104.

Fables, fashions, and facts about advertising a study of 28 enduring myths

Author

Jones, John Philip.

Preferred Shelf Number

ONLINE(368299.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/books/fables-fashions-and-facts-about-advertising

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105.

Effective advertising understanding when, how, and why advertising works

Author

Tellis, Gerard J., 1950-

Preferred Shelf Number

ONLINE(368199.1)

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SAGE knowledge http://sk.sagepub.com/books/effective-advertising

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106.

Advertising and promotion : an integrated marketing communications perspective

Author

Belch, George Eugene Belch, Michael A., ort. yaz.

Preferred Shelf Number

HF 5823 B387 2004

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107.

What is brand equity, anyway? : selected papers on brands and advertising

Author

Feldwick, Paul.

Preferred Shelf Number

HD 69.B7 F45 2002

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108.

Advertising promotion : Suplemental aspects of integrated marketing communications

Author

Shimp, Terence A.

Preferred Shelf Number

HF 5415.123 S54 2000

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109.

Max Bill : Typografie, Reklame, Buchgestaltung = Max Bill : typography, advertising, book design

Author

Fleischmann, Gerd. Bosshard, Hans Rudolph, 1929- Bignens, Christoph.

Preferred Shelf Number

NC999.6.S9 B556 1999

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110.

How to use advertising to build strong brands

Author

Jones, John Philip.

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ONLINE(368504.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/books/how-to-use-advertising-to-build-strong-brands

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111.

The advertising business operations, creativity, media planning, integrated communications

Author

Jones, John Philip.

Preferred Shelf Number

ONLINE(369522.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/books/the-advertising-business

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112.

Visual persuasion the role of images in advertising

Author

Messaris, Paul.

Preferred Shelf Number

ONLINE(369916.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/books/visual-persuasion

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113.

The New Icons? : The Art of Television Advertising

Author

Rutherford, Paul, author.

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ONLINE

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https://doi.org/10.3138/9781442681866?locatt=mode:legacy
https://www.degruyter.com/isbn/9781442681866
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114.

Werbewörterbuch : Deutsch, English, Francais = Advertising dictionary = Dictionnaire de la publicite

Author

Koschnick, Wolfgang J., 1942- hrsg.

Preferred Shelf Number

HF5803 W47 1994

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115.

A linguistic analysis of the language Used in Turkish advertising

Author

İnce, Işıl. Department of Linguistics in Accordance with the Regulations Thesis.

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TEZ 2167 .I53 1993

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116.

Industrial marketing communications : business-to-business advertising, promotion and PR

Author

Hart, Norman A.

Preferred Shelf Number

HF 5415 H372 1993

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117.

The Art of persuasion; a history of advertising photography

Author

Sobieszek, Robert A., 1943-

Preferred Shelf Number

TR 690.4 S63 1988

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118.

The 50th Annual of advertising editorial and television art anddesing.

Author

Art Directors Club Of New York.

Preferred Shelf Number

HF 5827 A7 1971

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119.

Ideation

Author

Mahon, Nik.

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ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=430139

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120.

Graphis.

Author

B.Martin Pedersen Graphis

Preferred Shelf Number

ALFABETİK V.280281282 1992

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121.

PDN : Photo district news.

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122.

Handbook of the Language Industry : Contexts, Resources and Profiles

Author

Angelone, Erik, contributor. Angelone, Erik, editor. Biel, Łucja, contributor. Brandt, Alaina, contributor. Braun, Sabine, contributor.

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ONLINE

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https://doi.org/10.1515/9783110716047
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123.

Breastfeeding and Metabolic Programming

Author

Şahin, Özlem Naciye. editor. Briana, Despina D. editor. Di Renzo, Gian Carlo. editor. SpringerLink (Online service)

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ONLINE

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https://doi.org/10.1007/978-3-031-33278-4

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124.

Machine Learning Contests: A Guidebook

Author

He, Wang. author. Liu, Peng. author. Qian, Qian. author. SpringerLink (Online service)

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ONLINE

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https://doi.org/10.1007/978-981-99-3723-3

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125.

101 derste reklamcılık : reklamcılık hakkında bilmeniz gereken her şey

Author

Arrington, Tracy Frederick, Matthew Şen, Nilüfer, çeviren.

Preferred Shelf Number

HF5814 A7719 2023

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126.

Advances in Design, Music and Arts II 8th International Meeting of Research in Music, Arts and Design, EIMAD 2022, July 7-9, 2022

Author

Raposo, Daniel. editor. Neves, João. editor. Silva, Ricardo. editor. Correia Castilho, Luísa. editor. Dias, Rui. editor. (orcid)0000-0001-8493-7121

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ONLINE

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https://doi.org/10.1007/978-3-031-09659-4

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127.

Current and Future Trends on Intelligent Technology Adoption Volume 1

Author

Al-Sharafi, Mohammed A. editor. Al-Emran, Mostafa. editor. Tan, Garry Wei-Han. editor. Ooi, Keng-Boon. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

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https://doi.org/10.1007/978-3-031-48397-4

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128.

Springer Handbook of Augmented Reality

Author

Nee, Andrew Yeh Ching. editor. Ong, Soh Khim. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

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https://doi.org/10.1007/978-3-030-67822-7

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129.

Cover image for Human Interface and the Management of Information Thematic Area, HIMI 2023, Held as Part of the 25th HCI International Conference, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part I

Human Interface and the Management of Information Thematic Area, HIMI 2023, Held as Part of the 25th HCI International Conference, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part I

Author

Mori, Hirohiko. editor. Asahi, Yumi. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

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https://doi.org/10.1007/978-3-031-35132-7

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130.

Cover image for HCI in Business, Government and Organizations 10th International Conference, HCIBGO 2023, Held as Part of the 25th HCI International Conference, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part I

HCI in Business, Government and Organizations 10th International Conference, HCIBGO 2023, Held as Part of the 25th HCI International Conference, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part I

Author

Nah, Fiona. editor. Siau, Keng. editor. SpringerLink (Online service)

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ONLINE

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https://doi.org/10.1007/978-3-031-35969-9

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131.

HCI in Business, Government and Organizations 10th International Conference, HCIBGO 2023, Held as Part of the 25th HCI International Conference, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part II

Author

Nah, Fiona. editor. Siau, Keng. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

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https://doi.org/10.1007/978-3-031-36049-7

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132.

Reklam kampanya yönetimi

Author

Babür Tosun, Nurhan. Dönmez, Mevlüt Sedat. Ülker, Yelda.

Preferred Shelf Number

HF5823 B33 2023

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133.

Communication Design and Branding A Multidisciplinary Approach

Author

Martins, Nuno. editor. Raposo, Daniel. editor. SpringerLink (Online service)

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ONLINE

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https://doi.org/10.1007/978-3-031-35385-7

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134.

Intelligent Computing and Communication Proceedings of 6th ICICC 2022

Author

Seetha, M. editor. Peddoju, Sateesh K. editor. Pendyala, Vishnu. editor. Chakravarthy, Vedula V. S. S. S. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

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https://doi.org/10.1007/978-981-99-1588-0

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135.

Cover image for Cyber Security Intelligence and Analytics The 5th International Conference on Cyber Security Intelligence and Analytics (CSIA 2023), Volume 1

Cyber Security Intelligence and Analytics The 5th International Conference on Cyber Security Intelligence and Analytics (CSIA 2023), Volume 1

Author

Xu, Zheng. editor. Alrabaee, Saed. editor. Loyola-González, Octavio. editor. Cahyani, Niken Dwi Wahyu. editor. Ab Rahman, Nurul Hidayah. editor.

Preferred Shelf Number

ONLINE

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https://doi.org/10.1007/978-3-031-31860-3

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136.

Proceedings of International Conference on Recent Innovations in Computing ICRIC 2022, Volume 1

Author

Singh, Yashwant. editor. Singh, Pradeep Kumar. editor. Kolekar, Maheshkumar H. editor. Kar, Arpan Kumar. editor. Gonçalves, Paulo J. Sequeira. editor.

Preferred Shelf Number

ONLINE

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https://doi.org/10.1007/978-981-19-9876-8

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137.

Ethics in Artificial Intelligence: Bias, Fairness and Beyond

Author

Mukherjee, Animesh. editor. Kulshrestha, Juhi. editor. Chakraborty, Abhijnan. editor. Kumar, Srijan. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

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https://doi.org/10.1007/978-981-99-7184-8

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138.

2nd EAI International Conference on Smart Technology

Author

Torres-Guerrero, Francisco. editor. Neira-Tovar, Leticia. editor. Bacca-Acosta, Jorge. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

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https://doi.org/10.1007/978-3-031-07670-1

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139.

Language and Emotion : An International Handbook. Volume 3

Author

Altarriba, Jeanette, editor. André, Elisabeth, contributor. Autumn Brown, Jessica, contributor. Avery, Mary C., contributor. Bhatia, Tej K., contributor.

Preferred Shelf Number

ONLINE

Electronic Access

https://doi.org/10.1515/9783110795486
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140.

Dikkat et!!! reklam var...

Author

Yaman, Fikret.

Preferred Shelf Number

HM1221 Y37 2022

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141.

Reklamcılığın temel ilkeleri

Author

Yücel, Halime.

Preferred Shelf Number

HF5823 Y92 2022

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142.

Reklam araştırmaları

Author

Karaçor, Süleyman Erdoğan, Merve Gençyürek Akcan, Burçe

Preferred Shelf Number

HF5821 R455 2021

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143.

Şok reklamcılık : "hiç beklemediğin bir anda"

Author

Darıcı, Sefer. Çetinkaya, Aysel.

Preferred Shelf Number

HF5823 D375 2021

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144.

Satan reklam yaratmak

Author

Sullivan, Luke. Bennett, Sam. Özata, Nadir.

Preferred Shelf Number

HF5825 S8819 2021

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145.

Reklam ustaları 3

Author

Elden, Müge. Akyol, Zöhre.

Preferred Shelf Number

HF5810.A2 R46 2021

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146.

Cover image for Differences, Similarities and Meanings : Semiotic Investigations of Contemporary Communication Phenomena

Author

Bankov, Kristian, contributor. Bird, Ioana, contributor. Daba-Buzoianu, Corina, contributor. Drăgan, Nicolae-Sorin, contributor. Drăgan, Nicolae-Sorin, editor.

Preferred Shelf Number

ONLINE

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https://doi.org/10.1515/9783110662900
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147.

Hap : marka strateji reklam

Author

Batislam, Erol.

Preferred Shelf Number

HF5813.T9 B38 2021

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148.

Osmanlı matbuat kapitalizmi ve milliyetçilik (1913-1914)

Author

Odabaşı, İ. Arda.

Preferred Shelf Number

PN5355 O33 2021

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149.

Türk reklam hukuku (AB hukuku ile mukayeseli)

Author

Aslan, Adem.

Preferred Shelf Number

KKX3280 A85 2021

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150.

Visualizing Digital Discourse : Interactional, Institutional and Ideological Perspectives

Author

Albert, Georg, contributor. Cserző, Dorottya, contributor. Diémoz, Federica, editor. Dürscheid, Christa, contributor. Dürscheid, Christa, editor.

Preferred Shelf Number

ONLINE

Electronic Access

https://doi.org/10.1515/9781501510113
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151.

The effect of tv advertisements of ulker toto and kinder surprise chocolates on Turkish children

Author

Başev, Sinem Eyice.

Preferred Shelf Number

HQ784 B37 2020

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152.

Televizyon reklamcılığı : dün bugün yarın

Author

Erol, E. Gülbuğ.

Preferred Shelf Number

HF6146.T42 E76 2020

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153.

Gelenekselden yeni nesile tüm yönleriyle uluslararası reklamcılık

Author

Köktener, Aysun.

Preferred Shelf Number

HF5823 G454 2020

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154.

Bilinçaltını ayartmak : reklam psikolojisi

Author

Heath, Robert.

Preferred Shelf Number

HF5822 H4319 2020

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155.

The poster : 200 years of art and history

Author

Döring, Jürgen, 1954- author, editor, curator. Hurd, Philippa, translator. Pepper, Ian, translator. Trenker, Sarah, translator. Beyerle, Tulga, editor, publisher.

Format:

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156.

Irish Identities : Sociolinguistic Perspectives

Author

Amador-Moreno, Carolina P., contributor. Amador-Moreno, Carolina P., editor. Clancy, Brian, contributor. Garnett, Victoria, contributor. Hickey, Raymond, contributor.

Preferred Shelf Number

ONLINE

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https://doi.org/10.1515/9781501507687
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157.

Sosyal medya, reklam ve marka üçgeni

Author

Efendioğlu, İbrahim Halil. Durmaz, Yakup.

Preferred Shelf Number

HF5821 E34 2020

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158.

Dijital reklamcılık

Author

Öcal, Derya. Polat, Hıdır.

Preferred Shelf Number

HF6146.I58 D46 2020

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159.

Reklamlarda toplumsal cinsiyet

Author

Goffman, Erving. Kılıçer, Devrim. Öz, Fahri.

Preferred Shelf Number

HF5827 G5719 2020

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160.

Eğer Ogilvy değilseniz bir fikir yaratmanın yolları : reklamcılığın gizli silahları

Author

Ivanov, Alexey.

Preferred Shelf Number

HF5821 I936 2020

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161.

Siyasal iletişim yazıları

Author

Akgül, Murat. Başarır, Murat.

Preferred Shelf Number

JA85 S93 2020

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162.

Reklam ikna ve ideoloji

Author

Sadakaoğlu, Mustafa C.

Preferred Shelf Number

HF5823 S33 2020

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163.

Fikir nasıl bulunur

Author

Foster, Jack. Tayanç, Dinç, çeviren Hasdemir, Umut, editör Foster, Larry, çizen

Preferred Shelf Number

PN147 F67819 2020

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164.

Reklam perspektifleri

Author

Yurttaş, Özge Uluğ.

Preferred Shelf Number

HF5821 R355 2020

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165.

Place-Making in the Declarative City

Author

Busse, Beatrix, contributor. Busse, Beatrix, editor. Eisenberg, Annika, contributor. Gonçalves, Kellie, contributor. Karg, Wolfram, contributor.

Preferred Shelf Number

ONLINE

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https://doi.org/10.1515/9783110634754
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166.

Script-Based Semantics : Foundations and Applications. Essays in Honor of Victor Raskin

Author

Attardo, Salvatore, contributor. Attardo, Salvatore, editor. Battenburg, John D., contributor. Boguslavsky, Igor, contributor. Chłopicki, Władysław, contributor.

Preferred Shelf Number

ONLINE

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https://doi.org/10.1515/9781501511707
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167.

Medya planlamasında kullanılan araştırmalar ve veriler

Author

Cem, İsmail Hayri. Akman, Zeynep Hale.

Preferred Shelf Number

HF5826.5 C46 2019

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168.

Markalaşmada transmedya hikayeciliği : bir yeni medya yaklaşımı

Author

Karcı, H. Deniz. Balcı, Şükrü.

Preferred Shelf Number

HF5415.1265 K37 2019

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169.

Televizyon reklam filmlerinin tüketici davranışlarına etkisi

Author

Özdemir, Zafer.

Preferred Shelf Number

HF6146 O93 2019

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170.

Youtube masalı

Author

Gök, Kerem. Balkan, İlker.

Preferred Shelf Number

HF5415.1265 G65 2019

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171.

Alıcısı hazır : kendini pazarlayan ürün, hizmet ve iş fikirleri yaratmak

Author

Bogusky, A. M. (Alex M.) Winsor, John, 1959- Göktem, Levent.

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HF5415.153 B6419 2019

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172.

Maksimum korunma : korku çağında reklam

Author

Kabakcı, Gökçe Zeybek, yazar.

Preferred Shelf Number

HF5823 K33 2019

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173.

Adweek reklam yazarının elkitabı : etkili reklam ve pazarlama metni yazma teknikleri

Author

Sugarman, Joseph, 1938- Özer, Aytül.

Preferred Shelf Number

HF5825 S87819 2019

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174.

Türkiye ve dünyadan örneklerle seçim kazandıran kampanyalar

Author

Özkan, Necati.

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JQ1809.A5 O93 2019

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175.

Cover image for A Semiotic Landscape. Panorama sémiotique : Proceedings of the First Congress of the International Association for Semiotic Studies, Milan June 1974 / Actes du premier congrès de l'association Internationale de Sémiotique, Milan juin 1974

A Semiotic Landscape. Panorama sémiotique : Proceedings of the First Congress of the International Association for Semiotic Studies, Milan June 1974 / Actes du premier congrès de l'association Internationale de Sémiotique, Milan juin 1974

Author

Agosti, Stefano, contributor. Agrest, Diana, contributor. Alinei, Mario, contributor. Almansi, Guido, contributor. Andersen, Henning, contributor.

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ONLINE

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https://doi.org/10.1515/9783110803327
https://www.degruyter.com/isbn/9783110803327
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176.

Dijital çağda Ogilvy'ye göre reklamcılık

Author

Young, Miles.

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HF5823.O36 Y68 2019

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177.

Reklam ve tüketim : Türkiye’de reklamın yarım asırlık geçmişi

Author

Cılızoğlu, Gamze Yetkin.

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HF5813.T9 C55 2019

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178.

Satan reklam yaratmak

Author

Sullivan, Luke. Bennett, Sam. Özata, Nadir.

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HF5825 S8819 2018

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179.

Türkiye'de reklam tarihi gelişimi ve televizyon reklam araştırmaları

Author

Işıktaş, Serdal.

Preferred Shelf Number

HF6105.T9 I85 2018

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180.

Misinformation and mass audiences

Author

Southwell, Brian G. (Brian Glen), 1974- editor. Thorson, Emily A., editor. Sheble, Laura, editor.

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P91.27 M57 2018

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181.

Dijital reklamın gizli dünyası : içerik pazarlaması ve doğal görünen reklamlar

Author

Einstein, Mara. Tanla, Damla. Küçük, Suat Hayri.

Preferred Shelf Number

HF5811 E36 2018

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182.

Usta İşi

Author

Merter, Ender.

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HF5821 M47 2018

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183.

Siyasal iletişimde olumsuz reklam kullanımı

Author

Kutlu, Ömer.

Preferred Shelf Number

JF2112 K88 2018

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184.

Sinema ve reklam anlatılarına “hareketlilik” penceresinden bakış

Author

Pembecioğlu, Nilüfer.

Preferred Shelf Number

HF6146 P463 2018

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185.

Reklam kampanyalarının planlanmasında satış noktasında reklamın önemi

Author

Eroğlu Pektaş, Güzide Öncü.

Preferred Shelf Number

HF5837 E76 2018

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186.

Multifaceted explorations of consumer culture and its impact on individuals and society

Author

Burns, David J., 1958- editor. IGI Global, publisher.

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ONLINE

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Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-6120-0

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187.

Tutundurma karması

Author

Yaman, Fikret.

Preferred Shelf Number

HM1221 Y36 2018

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188.

Gelenekselden dijitale reklam mecraları : Açıkhavadan sanal gerçeklik uygulamalarına

Author

Çakın, Ömer, editör

Preferred Shelf Number

HF5823 G45 2018

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189.

Reklam ustaları 1

Author

Elden, Müge. Bakır, Uğur.

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HF5810.A2 R45 2017

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190.

İnternette reklamcılık : Dünyada ve Türkiye’de internet ve internet reklamcılığı kavramları

Author

Mestçi, Aytaç.

Preferred Shelf Number

HF5415 M58 2017

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191.

Temel kavramlarla reklam ajansı reklamveren ilişkileri

Author

Aktuğlu, Işıl Karpat. Temel Eğinli, Ayşen. Misci Kip, Sema.

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HF6178 A599 2017

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192.

Manual of Romance Languages in the Media

Author

Bedijs, Kristina, editor. Maaß, Christiane, editor.

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ONLINE

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https://doi.org/10.1515/9783110314755
https://www.degruyter.com/isbn/9783110314755
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193.

Reklamdaki hakikat

Author

Kenney, John, 1962- Mesci, Haluk.

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PS3611.E6665 R45 2017

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194.

Reklam ustaları 2

Author

Elden, Müge. Çelik, Murat.

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HF5810.A2 R46 2017

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195.

Reklam dayatır : Reklamın tarihsel ve ideolojik özelliklerine bir bakış

Author

Demirci, Kenan.

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HF5821 A94 2017

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196.

Fikirleri Görselleştirmek : Bir Profesyonel Gibi Tasarım Yapıp Sunmak

Author

Krisztian, Gregor, 1952- yazar. Schlempp-Ülker, Nesrin, yazar.

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NC1000 K75 2017

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197.

İletişim : genel/teknik İletişim - pazarlama iletişimi - reklamcılık

Author

Küçük, Orhan.

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HF5415.123 I44 2016

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198.

Reklam ve reklamcılık

Author

Elden, Müge. author

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HF5823 E4346 2016

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199.

Reklamı anlamlandırmak

Author

Mengü, Seda Çakar.

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HF5823 R455 2016

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200.

Semiotics of the Media : State of the Art, Projects, and Perspectives

Author

Agra, Lucio, contributor. Andacht, Fernando, contributor. Behar, Lisa Block de, contributor. Block, Friedrich W., contributor. Bonfantini, Massimo A., contributor.

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ONLINE

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https://doi.org/10.1515/9783110803617
https://www.degruyter.com/isbn/9783110803617
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201.

The Wiley Blackwell encyclopedia of consumption and consumer studies

Author

Cook, Daniel Thomas, 1961- Ryan, J. Michael.

Preferred Shelf Number

HB801 W47 2015

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202.

Reklama düş olarak bakmak : psikanalitik bir okuma...

Author

İlhan, Nihan

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HF5822 I44 2015

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203.

Printing and painting the news in Victorian London : the Graphic and social realism, 1869-1891

Author

Korda, Andrea, 1980-

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ND467.5.V52 K67 2015

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204.

Avukatlık hukukunda reklam yasağı

Author

Aslan, Ali Çetin

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KKX1630 A85 2015

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205.

Reklamı ters yüz etmek : korku politikası üzerinden anti ütopik bir bakış

Author

Becan, Cihan

Preferred Shelf Number

HF5831 B43 2015

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206.

Nedir bu reklam?

Author

Babacan, Muazzez.

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HF5823 B33 2015

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207.

Reklamcılık : kavramlar, kararlar, kurumlar

Author

Kocabaş, Füsun. Elden, Müge. Topsümer, Füsun.

Preferred Shelf Number

HF5821 K762 2015

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208.

Marketing communications

Author

Egan, John.

Preferred Shelf Number

HF5415.123 E4 2015

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209.

Cover image for Bioinformatics and Biomedical Engineering Third International Conference, IWBBIO 2015, Granada, Spain, April 15-17, 2015. Proceedings, Part II

Bioinformatics and Biomedical Engineering Third International Conference, IWBBIO 2015, Granada, Spain, April 15-17, 2015. Proceedings, Part II

Author

Ortuño, Francisco. editor. Rojas, Ignacio. editor. SpringerLink (Online service)

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ONLINE

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https://doi.org/10.1007/978-3-319-16480-9

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210.

Cover image for Approximation and Online Algorithms 13th International Workshop, WAOA 2015, Patras, Greece, September 17-18, 2015. Revised Selected Papers

Approximation and Online Algorithms 13th International Workshop, WAOA 2015, Patras, Greece, September 17-18, 2015. Revised Selected Papers

Author

Sanità, Laura. editor. Skutella, Martin. editor. SpringerLink (Online service)

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ONLINE

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https://doi.org/10.1007/978-3-319-28684-6

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211.

Cover image for User Modeling, Adaptation and Personalization 23rd International Conference, UMAP 2015, Dublin, Ireland, June 29 -- July 3, 2015. Proceedings

User Modeling, Adaptation and Personalization 23rd International Conference, UMAP 2015, Dublin, Ireland, June 29 -- July 3, 2015. Proceedings

Author

Ricci, Francesco. editor. Bontcheva, Kalina. editor. Conlan, Owen. editor. Lawless, Séamus. editor. SpringerLink (Online service)

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ONLINE

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https://doi.org/10.1007/978-3-319-20267-9

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212.

Cover image for Advances in Information Retrieval 37th European Conference on IR Research, ECIR 2015, Vienna, Austria, March 29 - April 2, 2015. Proceedings

Advances in Information Retrieval 37th European Conference on IR Research, ECIR 2015, Vienna, Austria, March 29 - April 2, 2015. Proceedings

Author

Hanbury, Allan. editor. Kazai, Gabriella. editor. Rauber, Andreas. editor. Fuhr, Norbert. editor. SpringerLink (Online service)

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ONLINE

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https://doi.org/10.1007/978-3-319-16354-3

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213.

Social Multimedia Signals A Signal Processing Approach to Social Network Phenomena

Author

Roy, Suman Deb. author. Zeng, Wenjun. author. SpringerLink (Online service)

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ONLINE

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https://doi.org/10.1007/978-3-319-09117-4

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214.

Siyasal pazarlama sürecinde liderlik

Author

Kaleli, Sumru

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JF2112.A4 K35 2015

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215.

Ürün yerleştirme

Author

Gürel, Emet. Alem, Jale.

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HF6146.P78 G87 2015

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216.

Yeni medya ve reklam

Author

Özkan, Abdullah. Tandaçgüneş, Nilnur. Önay Doğan, Betül.

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HF6146.I58 Y46 2015

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217.

Cover image for Web Information Systems Engineering - WISE 2014 Workshops 15th International Workshops IWCSN 2014, Org2 2014, PCS 2014, and QUAT 2014, Thessaloniki, Greece, October 12-14, 2014, Revised Selected Papers

Web Information Systems Engineering - WISE 2014 Workshops 15th International Workshops IWCSN 2014, Org2 2014, PCS 2014, and QUAT 2014, Thessaloniki, Greece, October 12-14, 2014, Revised Selected Papers

Author

Benatallah, Boualem. editor. Bestavros, Azer. editor. Catania, Barbara. editor. Haller, Armin. editor. Manolopoulos, Yannis. editor.

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ONLINE

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https://doi.org/10.1007/978-3-319-20370-6

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218.

Cover image for Semiotics Unfolding : Proceedings of the Second Congress of the International Association for Semiotic Studies Vienna, July 1979

Semiotics Unfolding : Proceedings of the Second Congress of the International Association for Semiotic Studies Vienna, July 1979

Author

Abas, Lutfi, contributor. Aksoy, Özgönül, contributor. Alliney, Stefano, contributor. Amir, Chaya, contributor. Amsenga, B., contributor.

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ONLINE

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https://doi.org/10.1515/9783110869897
https://www.degruyter.com/isbn/9783110869897
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219.

Unauthorized access the crisis in online privacy and security

Author

Sloan, Robert H. Warner, Richard, 1946-

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ONLINE

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220.

Pretty vacant : the graphic language of punk, the Galleries at Moore College of Art and Design, January 24-March 15, 2014

Author

Krivine, John.

Preferred Shelf Number

ML3534 P48 2014

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221.

Strategic integrated marketing communications

Author

Percy, Larry.

Preferred Shelf Number

HF5415.123 P475 2014

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222.

Nonprofits and advocacy

Author

Tsujinaka, Yutaka, 1954- Smith, Steven Rathgeb, 1951- Pekkanen, Robert. Project Muse.

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ONLINE(322973.1)

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Aşağıdan yukarıya pazarlama

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223.

Author

Ries, Al Konukseven, Saadettin. Şansal, Feray.

Preferred Shelf Number

HF5415 R54 2014

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224.

Distruption = ezberbozan : konvansiyonları kırmak ve pazarı sarsmak

Author

Dru, Jean-Marie. Özçelik, İclal Büyükdevrim. Akman, Zeynep Hale.

Preferred Shelf Number

HF6178 D7819 2014

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225.

Shopper marketing and the role of in-store marketing

Author

Roggeveen, Anne L. Nordfält, Jens. Grewal, Dhruv.

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ONLINE

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https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201411

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226.

Ethical issues in communication professions new agendas in communication

Author

Drumwright, Minette E.

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ONLINE(344291.1)

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Ratings analysis : audience measurement and analytics

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227.

Author

Webster, James G. Phalen, Patricia F. Lichty, Lawrence Wilson.

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HE8700.65 W42 2014

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228.

Reklamarkası : kısa öyküler

Author

Merter, Ender

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HF5823 M47 2014

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229.

The Language Situation in China. Volume 2, 2008-2009

Author

Ahata, Shayelan, contributor. Aqing, Hao, contributor. Bingbing, Jiang, contributor. Cuiye, Wang, contributor. Dan, Wei, contributor.

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ONLINE

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https://doi.org/10.1515/9781614513650
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230.

Irish-American odyssey the remarkable rise of the O'Shaughnessy brothers

Author

Kenny, Colum, 1951- author. Lee, Kristie, bookjacket designer. Dabholkar, Pratibha A., author. Project Muse, distributor. Project Muse.

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ONLINE(323303.1)

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Formal and Informal Approaches to Food Policy

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231.

Author

Aspray, William. author. Royer, George. author. Ocepek, Melissa G. author. SpringerLink (Online service)

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ONLINE

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https://doi.org/10.1007/978-3-319-04966-3

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232.

Cultural messaging in the U.S. war on terrorism a performative approach to security

Author

Sylvia, Polly, 1977-

Preferred Shelf Number

ONLINE

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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=520620

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233.

Advanced location-based technologies and services

Author

Karimi, Hassan A.

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ONLINE

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234.

Mobil pazarlama ve mobil reklam : tüketicilerin mobil reklamcılığa karşı tutumlarının analizi

Author

Özgüven, Nihan

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HF5415 O94 2013

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235.

The zen of social media marketing : an easier way to build credibility, generate buzz, and increase revenue

Author

Kabani, Shama Hyder.

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HF5415.1265 K33 2013

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236.

Rational ritual : culture, coordination, and common knowledge

Author

Chwe, Michael Suk-Young, 1965-

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ONLINE

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http://www.jstor.org/stable/10.2307/j.ctt24hqf1

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237.

Haksız rekabet kavramı açısından dürüstlük kuralına aykırı reklamlar

Author

Özdemir, Semih Sırrı.

Preferred Shelf Number

KKX1240 O93 2013

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238.

Reklamcılık : kavramlar, kararlar, kurumlar

Author

Kocabaş, Füsun. Elden, Müge.

Preferred Shelf Number

HF5821 K762 2013

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239.

Encyclopedia of major marketing strategies. Volume 3

Author

Miskelly, Matthew, editor. Gale Group.

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ONLINE(341183.1)

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Available for Hacettepe University via Gale Virtual Reference Library. Click here to access

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240.

Promotional culture and convergence markets, methods, media

Author

Powell, Helen.

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ONLINE(344376.1)

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Identification and management of distributed data NGN, content-centric networks, and the web

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241.

Reklamcılık

Author

Tayfur Gıyasettin.

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HF5823 T394 2013

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242.

Author

Bartolomeo, Giovanni, 1977-

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ONLINE

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243.

The viral video manifesto why everything you know is wrong and how to do what really works

Author

Voltz, Stephen. Grobe, Fritz.

Preferred Shelf Number

ONLINE

Electronic Access

Pinterest power market your business, sell your product, and build your brand on the world's hottest social network

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244.

Author

Miles, Jason, 1970- Lacey, Karen, 1963-

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ONLINE

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Exploring Translation and Multilingual Text Production : Beyond Content

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245.

Author

Baldry, Anthony, contributor. Gregory, Michael, contributor. Halliday, M.A.K., contributor. Hartley, Anthony, contributor. House, Juliane, contributor.

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ONLINE

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https://doi.org/10.1515/9783110866193
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246.

TheGlobal-Local Interface and Hybridity : Exploring Language and Identity

Author

Alsagoff, Lubna, contributor. Alsagoff, Lubna, editor. Bhatt, Rakesh M., contributor. García, Ofelia, contributor. Higgins, Christina, contributor.

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ONLINE

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https://doi.org/10.21832/9781783090860
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247.

İlan-ı ticaret : resimli ilanlar perspektifinde Osmanlı'dan Cumhuriyet'e İstanbul ticarî hayatı

Author

Kolay, Arif.

Preferred Shelf Number

HF5813.T9 I42 2012

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248.

The psychology of entertainment media blurring the lines between entertainment and persuasion

Author

Shrum, L. J.

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An introduction to visual research methods in tourism

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249.

Author

Rakic, Tijana. Chambers, Donna.

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ONLINE

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Brandishing the First Amendment commercial expression in America

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250.

Author

Piety, Tamara R. Project Muse.

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ONLINE

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Consuming reality the commercialization of factual entertainment

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251.

Author

Deery, June.

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ONLINE

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252.

Nedir bu reklam?

Author

Babacan, Muazzez.

Preferred Shelf Number

HF5823 B33 2012

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253.

The art of making magazines : on being an editor and other views from the industry

Author

Cornog, Evan. Navasky, Victor S.

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254.

Reklamı okumak

Author

Dağtaş, Banu, 1965-

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HF5821 D34 2012

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255.

Dijital teknoloji çağında reklam fotoğrafçılığı

Author

Ürper, Osman, 1971-

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TR690.4 U77 2012

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256.

Small business web sites made easy

Author

Holzner, Steven.

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The library marketing toolkit

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257.

Author

Potter, Ned, 1980- author.

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258.

How to hire and develop your next top performer the qualities that make salespeople great

Author

Greenberg, Herb. Sweeney, Patrick, 1952-

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The fusion marketing bible fuse traditional media, social media, and digital media to maximize marketing

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259.

Author

Safko, Lon.

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The F-commerce handbook 10 secrets for unlocking the sales potential of Facebook

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260.

Author

Marsden, Paul. Chaney, Paul.

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The mobile marketing revolution how your brand can have a one-to-one conversation with everyone

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261.

Author

Alpert, Jed. Fishback, Steven.

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The shopper economy the new way to achieve marketplace success by turning behavior into currency

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262.

Author

Crawford, Liz.

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The DragonSearch online marketing manual for entrpreneurs and small business

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263.

Author

Dragon, Ric.

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Power sales writing using communication to turn prospects into clients

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264.

Author

Hershkowitz-Coore, Sue.

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Marketing and Semiotics : New Directions in the Study of Signs for Sale

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265.

Author

Assael, Henry, contributor. Belk, Russell W., contributor. Bouissac, Paul, contributor. Broms, Henri, contributor. Camargo, Eduardo G., contributor.

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266.

Metaphor and Metonymy at the Crossroads : A Cognitive Perspective

Author

Barcelona, Antonio, contributor. Barcelona, Antonio, editor. Fauconnier, Gilles, contributor. Feyaerts, Kurt, contributor. Freeman, Margaret H., contributor.

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267.

İsyan pazarlanıyor : kültür niçin parazitlenemez?

Author

Heath, Joseph, 1967- aut Potter, Andrew Tosun, Tamer, 1960-

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HC79 C6 H43 2012

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268.

Pazarlama iletişiminde sosyal medya

Author

Sevinç, Salih Seçkin.

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HF5415.123 S48 2012

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269.

At War with Words

Author

Benke, Gertraud, contributor. Billig, Michael, contributor. Britain, David, contributor. Chilton, Paul A., contributor. Dedaic, Mirjana N., editor.

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270.

The art of voice acting the craft and business of performing for voice-over

Author

Alburger, James R., 1950-

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271.

Grow your business with Google AdWords 7 quick and easy secrets for reaching more customers with the world's #1 search engine

Author

Smith, Jon, 1975-

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The complete guide to investing in rental properties

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272.

Author

Berges, Steve, 1959-

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Living brands collaboration + innovation = customer fascination

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273.

Author

Nadeau, Raymond.

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Turn clicks into customers proven marketing techniques for converting online traffic into revenue

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274.

Author

Forrester, Duane.

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Buy me! new ways to get customers to choose your products and ignore the rest

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275.

Author

Cohen, Marshal.

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Everything I know about marketing I learned from Google

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276.

Author

Goldman, Aaron, 1978-

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Repositioning marketing in an era of competition, change, and crisis

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277.

Author

Trout, Jack. Rivkin, Steve, 1947-

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The next evolution of marketing connect with your customers by marketing with meaning

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278.

Author

Gilbreath, Bob.

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The big book of marketing lessons and best practices from the world's greatest companies

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279.

Author

Bennett, Anthony G.

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Making war, making women femininity and duty on the American home front, 1941-1945

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280.

Author

McEuen, Melissa A., 1961- Project Muse.

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Daisy petals and mushroom clouds LBJ, Barry Goldwater, and the ad that changed American politics

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281.

Author

Mann, Robert, 1958- Project Muse.

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Crisis communications a casebook approach

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282.

Author

Fearn-Banks, Kathleen.

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The thought leaders project hospital marketing

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283.

Author

Segbers, Robin.

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284.

Print, visuality, and gender in eighteenth-century satire 'the scope in ev'ry page'

Author

Mannheimer, Katie.

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The material child : growing up in consumer culture

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285.

Author

Buckingham, David.

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HF5415.33.C45 B83 2011

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286.

Political marketing

Author

Baines, Paul, 1973-

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JF2112.A4 P65 2011 V.3

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287.

Sold on language how advertisers talk to you and what this says about you

Author

Sedivy, Julie. Carlson, Greg N., 1948- Wiley InterScience (Online service)

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Wiley InterScience An electronic book accessible through the World Wide Web; click for information

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288.

Pollination and floral ecology

Author

Willmer, Pat, 1953-

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289.

A cavalcade of lesser horrors

Author

Smith, Peter, 1946 November 19-

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290.

Jean-Paul Goude

Author

Goude, Jean-Paul, 1940- Morin, Edgar. Sans, Jérôme. Phythian, Jill. Arts décoratifs (Organization : Paris, France)

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NC999.6.F8 G682 2011

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291.

Ambush marketing and brand protection : law and practice

Author

Johnson, Phillip (Phillip Michael)

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K3844 J64 2011

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292.

Convert! designing Web sites to increase traffic and conversion

Author

Hunt, Ben (Ben R.)

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Wiley InterScience An electronic book accessible through the World Wide Web; click for information
Books24x7 http://www.books24x7.com/marc.asp?bookid=40622
MyiLibrary, Table of contents http://www.myilibrary.com?id=299008&ref=toc

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293.

The third screen marketing to your customers in a world gone mobile

Author

Martin, Chuck, 1949-

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294.

Careers in marketing

Author

Stair, Lila B. Stair, Leslie.

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Tips & traps for marketing your business

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295.

Author

Cooper, Scott W. Grutzner, Fritz. Cooper, Birk.

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The power of corporate communication crafting the voice and image of your business

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296.

Author

Argenti, Paul A. Forman, Janis.

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