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1. 
Cover image for ArtsIT, Interactivity and Game Creation 11th EAI International Conference, ArtsIT 2022, Faro, Portugal, November 21-22, 2022, Proceedings
ArtsIT, Interactivity and Game Creation 11th EAI International Conference, ArtsIT 2022, Faro, Portugal, November 21-22, 2022, Proceedings
Author 
Brooks, Anthony L. editor. SpringerLink (Online service)
Preferred Shelf Number 
XX(520308.1)
Electronic Access 
https://doi.org/10.1007/978-3-031-28993-4
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2. 
Cover image for Service science : the foundations of service engineering and management
Service science : the foundations of service engineering and management
Author 
Qiu, Robin G., author.
Preferred Shelf Number 
ONLINE(341588.1)
Electronic Access 
Cover image http://catalogimages.wiley.com/images/db/jimages/9781118108239.jpg
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=1729550
ebrary http://site.ebrary.com/id/10891172
John Wiley http://dx.doi.org/10.1002/9781118551820
Safari Books Online http://proquest.safaribooksonline.com/?fpi=9781118551851
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3. 
Cover image for Business-to-business marketing
Business-to-business marketing
Author 
Brennan, Ross, 1957- author. Canning, Louise, author. McDowell, Raymond, author.
Preferred Shelf Number 
ONLINE(370201.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/business-to-business-marketing
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4. 
Cover image for Specialty foods processing technology, quality, and safety
Specialty foods processing technology, quality, and safety
Author 
Zhao, Yanyun, Dr.
Preferred Shelf Number 
ONLINE
Electronic Access 
Distributed by publisher. Purchase or institutional license may be required for access.
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5. 
Cover image for Comic-con and the business of pop culture what the world's wildest trade show can tell us about the future of entertanment
Comic-con and the business of pop culture what the world's wildest trade show can tell us about the future of entertanment
Author 
Salkowitz, Rob, 1967-
Preferred Shelf Number 
ONLINE
Electronic Access 
Subscription required
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6. 
Cover image for Crossover picturebooks a genre for all ages
Crossover picturebooks a genre for all ages
Author 
Beckett, Sandra L., 1953-
Preferred Shelf Number 
ONLINE
Electronic Access 
Click here to view
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7. 
Cover image for Sage brief guide to marketing ethics
Sage brief guide to marketing ethics
Preferred Shelf Number 
ONLINE(369279.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/sage-brief-guide-to-marketing-ethics
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8. 
Cover image for Leading edge marketing research 21st-century tools and practices
Leading edge marketing research 21st-century tools and practices
Author 
Kaden, Robert J. Linda, Gerald. Prince, Melvin.
Preferred Shelf Number 
ONLINE(368702.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/leading-edge-marketing-research
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9. 
Cover image for Social marketing to protect the environment what works
Social marketing to protect the environment what works
Author 
McKenzie-Mohr, Doug, 1959-
Preferred Shelf Number 
ONLINE(370096.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/social-marketing-to-protect-the-environment
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10. 
Cover image for Hands-on social marketing a step-by-step guide to designing change for good
Hands-on social marketing a step-by-step guide to designing change for good
Author 
Weinreich, Nedra Kline.
Preferred Shelf Number 
ONLINE(368452.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/hands-on-social-marketing-2e
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11. 
Cover image for Social marketing casebook
Social marketing casebook
Author 
French, Jeff. Merritt, Rowena. Reynolds, Lucy.
Preferred Shelf Number 
ONLINE(369337.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/social-marketing-casebook
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12. 
Cover image for The writer's essential tackle box getting a hook on the publishing industry
The writer's essential tackle box getting a hook on the publishing industry
Author 
Price, Lynn, 1956-
Preferred Shelf Number 
ONLINE
Electronic Access 
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=586787
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13. 
Cover image for Marketing for entrepreneurs concepts and applications for new ventures
Marketing for entrepreneurs concepts and applications for new ventures
Author 
Crane, F. G. (Frederick Gerard)
Preferred Shelf Number 
ONLINE(368825.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/marketing-for-entrepreneurs
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14. 
Cover image for Relationship marketing a consumer experience approach
Relationship marketing a consumer experience approach
Author 
Baron, Steve (J. Steve) Conway, A. (Anthony) Warnaby, Gary.
Preferred Shelf Number 
ONLINE(369210.1)
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SAGE knowledge http://sk.sagepub.com/books/relationship-marketing
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15. 
Cover image for Key concepts in marketing
Key concepts in marketing
Author 
Blythe, Jim.
Preferred Shelf Number 
ONLINE(368649.1)
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SAGE knowledge http://sk.sagepub.com/books/key-concepts-in-marketing
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16. 
Cover image for Marketing a critical introduction
Marketing a critical introduction
Author 
Hackley, Christopher E.
Preferred Shelf Number 
ONLINE(370004.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/marketing-a-critical-introduction
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17. 
Cover image for Professional manga digital storytelling with Manga Studio EX
Professional manga digital storytelling with Manga Studio EX
Author 
Horton, Steve. Yang, Jeong Mo.
Preferred Shelf Number 
ONLINE
Electronic Access 
ScienceDirect http://www.sciencedirect.com/science/book/9780240810287
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18. 
Cover image for Marketing research a practical approach
Marketing research a practical approach
Author 
Kolb, Bonita M.
Preferred Shelf Number 
ONLINE(368826.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/marketing-research
SAGE research methods http://srmo.sagepub.com/view/marketing-research/SAGE.xml
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19. 
Cover image for Problems in marketing applying key concepts and techniques
Problems in marketing applying key concepts and techniques
Author 
Moutinho, Luiz. Chien, Charles S.
Preferred Shelf Number 
ONLINE(369107.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/problems-in-marketing-2e
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20. 
Cover image for Statistics for marketing and consumer research
Statistics for marketing and consumer research
Author 
Mazzocchi, Mario.
Preferred Shelf Number 
ONLINE(369402.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/statistics-for-marketing-and-consumer-research
SAGE research methods http://srmo.sagepub.com/view/statistics-for-marketing-and-consumer-research/SAGE.xml
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21. 
Cover image for International marketing management text and cases
International marketing management text and cases
Author 
Mathur, U. C., 1938-
Preferred Shelf Number 
ONLINE(368587.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/international-marketing-management
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22. 
Cover image for Marketing
Marketing
Author 
Blythe, Jim.
Preferred Shelf Number 
ONLINE(368823.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/marketing
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23. 
Cover image for Writing marketing literary lessons from academic authorities
Writing marketing literary lessons from academic authorities
Author 
Brown, Stephen, 1955 March 23-
Preferred Shelf Number 
ONLINE(369978.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/writing-marketing
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24. 
Cover image for European business and marketing
European business and marketing
Author 
Harris, Phil, 1952- McDonald, Frank, 1951-
Preferred Shelf Number 
ONLINE(368267.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/european-business-and-marketing-2e
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25. 
Cover image for Knowledge-based marketing the 21st century competitive edge
Knowledge-based marketing the 21st century competitive edge
Author 
Chaston, Ian.
Preferred Shelf Number 
ONLINE(368671.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/knowledge-based-marketing
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26. 
Cover image for Services, marketing and management
Services, marketing and management
Author 
Gilmore, Audrey.
Preferred Shelf Number 
ONLINE(369304.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/services-marketing-and-management
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27. 
Cover image for Optimal database marketing strategy, development, and data mining
Optimal database marketing strategy, development, and data mining
Author 
Drozdenko, Ronald G. Drake, Perry D.
Preferred Shelf Number 
ONLINE(368976.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/optimal-database-marketing
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28. 
Cover image for Marketing the retro revolution
Marketing the retro revolution
Author 
Brown, Stephen, 1955 March 23-
Preferred Shelf Number 
ONLINE(368824.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/marketing-the-retro-revolution
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29. 
Cover image for Handbook of marketing and society
Handbook of marketing and society
Author 
Bloom, Paul N. Gundlach, Gregory T. (Gregory Thomas)
Preferred Shelf Number 
ONLINE(368434.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/handbook-of-marketing-and-society
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30. 
Cover image for The mass marketing of politics democracy in an age of manufactured images
The mass marketing of politics democracy in an age of manufactured images
Author 
Newman, Bruce I.
Preferred Shelf Number 
ONLINE(369642.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/the-mass-marketing-of-politics
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31. 
Cover image for Handbook of marketing scales multi-item measures for marketing and consumer behavior research
Handbook of marketing scales multi-item measures for marketing and consumer behavior research
Author 
Bearden, William O., 1945- Netemeyer, Richard G., 1956- Association for Consumer Research (U.S.)
Preferred Shelf Number 
ONLINE(368436.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/handbook-of-marketing-scales
SAGE research methods http://srmo.sagepub.com/view/handbook-of-marketing-scales/SAGE.xml
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32. 
Cover image for New marketing strategies evolving flexible processes to fit market circumstances
New marketing strategies evolving flexible processes to fit market circumstances
Author 
Chaston, Ian.
Preferred Shelf Number 
ONLINE(368943.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/new-marketing-strategies
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33. 
Cover image for Sustainable marketing managerial-ecological issues
Sustainable marketing managerial-ecological issues
Author 
Fuller, Donald A.
Preferred Shelf Number 
ONLINE(369465.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/sustainable-marketing
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34. 
Cover image for Relationship marketing theory and practice
Relationship marketing theory and practice
Author 
Buttle, Francis.
Preferred Shelf Number 
ONLINE(369211.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/relationship-marketing-theory-and-practice
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