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Cover image for The marketing of technology intensive products and services : driving innovations for non-marketers
The marketing of technology intensive products and services : driving innovations for non-marketers
Author 
Corsi, Patrick. Dulieu, Mike.
Preferred Shelf Number 
ONLINE
Electronic Access 
Wiley Online Library
Format: 
Availability 
Online Library~1
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2. 
Cover image for Işık hızıyla markalama : sürat çağında marka yaratma stratejileri
Işık hızıyla markalama : sürat çağında marka yaratma stratejileri
Author 
Winkler, Agnieszka M. Yalım, Fevzi, çev.
Preferred Shelf Number 
HF 5415.13 .W5620 2004
Format: 
Availability 
Beytepe Library~1
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