Cover image for Problems in marketing applying key concepts and techniques
Title:
Problems in marketing applying key concepts and techniques
Author:
Moutinho, Luiz.
ISBN:
9781446220948
Edition:
2nd ed.
Publication Information:
Los Angeles, [Calif.] ; London : SAGE, c2008.
Physical Description:
1 online resource (xiii, 322 p.)
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Electronic Access:
SAGE knowledge http://sk.sagepub.com/books/problems-in-marketing-2e
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