Search Results for Customer services -- Marketing.

6 Results Found

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Services marketing : integrating customer focus across the firm

Author

Zeithaml, Valarie A. Bitner, Mary Jo. Gremler, Dwayne D.

Preferred Shelf Number

HD9980.5 Z45 2009

Format:

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Beytepe Library~1

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Managing social media practices in the digital economy

Author

Alavi, Shirin, 1980- editor. Ahuja, Vandana, editor.

Preferred Shelf Number

ONLINE

Electronic Access

http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2316535

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Online Library~1

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Hizmet pazarlaması

Author

İslamoğlu, A. Hamdi. Aydın, Kenan.

Preferred Shelf Number

HD9980.5 I85 2020

Format:

Availability

Beytepe Library~1

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Service marketing strategies for small and medium enterprises : emerging research and opportunities

Author

Rahman, Muhammad Sabbir, 1981- author. Zaman, Mahmud Habib, 1981- author. Hossain, Md. Afnan, 1987- author. IGI Global, publisher.

Preferred Shelf Number

ONLINE

Electronic Access

Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7891-8

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Online Library~1

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A guide to IT contracting checklists, tools, and techniques

Author

Overly, Michael R. Karlyn, Matthew A.

Preferred Shelf Number

ONLINE

Electronic Access

Distributed by publisher. Purchase or institutional license may be required for access.

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Availability

Online Library~1

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Handbook of services marketing & management

Author

Swartz, Teresa A. Iacobucci, Dawn.

Preferred Shelf Number

ONLINE(368447.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/reference/handbook-of-services-marketing-and-management

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Availability

Online Library~1

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