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1. 
Cover image for Hispanic marketing : the evolution of the Latino consumer
Hispanic marketing : the evolution of the Latino consumer
Author 
Korzenny, Felipe, author. Chapa, Sindy, 1975- author. Korzenny, Betty Ann, 1933- author.
Preferred Shelf Number 
HF5415.33 .U6
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003230755
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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2. 
Cover image for Hispanic marketing connecting with the new Latino consumer
Hispanic marketing connecting with the new Latino consumer
Author 
Korzenny, Felipe. Korzenny, Betty Ann, 1933-
Preferred Shelf Number 
ONLINE
Electronic Access 
Click here to view
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3. 
Cover image for Latinos, Inc. : the Marketing and Making of a People.
Latinos, Inc. : the Marketing and Making of a People.
Author 
Dávila, Arlene.
Preferred Shelf Number 
ONLINE
Electronic Access 
http://www.jstor.org/stable/10.1525/j.ctt1ppw6p
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