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1. 
Cover image for Philosophy of marketing : the new realist approach
Philosophy of marketing : the new realist approach
Author 
Giannasi, Matteo, author. Casarin, Francesco, 1960- author.
Preferred Shelf Number 
HF5415
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003206033
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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2. 
Cover image for Marketing theory : the philosophy of marketing science
Marketing theory : the philosophy of marketing science
Author 
Hunt, Shelby D.
Preferred Shelf Number 
HF 5415 H874 1983
Format: 
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Beytepe Library~1
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3. 
Cover image for From industry 4.0 to industry 6.0
From industry 4.0 to industry 6.0
Author 
Machado, Carolina, 1965- editor. Davim, J. Paulo, editor.
Preferred Shelf Number 
T59.6 .F76 2025
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781394372775
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4. 
Cover image for Decolonizing marketing theory and practice : beyond inclusivity and sustainability debates
Decolonizing marketing theory and practice : beyond inclusivity and sustainability debates
Author 
Gilani, Hasan (Lecturer in business), editor.
Preferred Shelf Number 
HF5415
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781032698083
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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5. 
Cover image for Machiavelli, marketing and management : revisited
Machiavelli, marketing and management : revisited
Author 
Harris, Phil, 1952- author. Lock, Andrew, 1947- author. Rees, Patricia, author.
Preferred Shelf Number 
HD31
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003570172
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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6. 
Cover image for Achieving excellence in fundraising
Achieving excellence in fundraising
Author 
Tempel, Eugene R., 1947- author. Shaker, Genevieve G., editor. Tempel, Eugene R., 1947- editor. Nathan, Sarah K., editor. Stanczykiewicz, Bill, editor.
Preferred Shelf Number 
HG177 .T455 2022
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781394329199
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7. 
Cover image for Reconnecting marketing to markets
Reconnecting marketing to markets
Author 
Araujo, Luis, 1970- Finch, John. Kjellberg, Hans.
Preferred Shelf Number 
ONLINE
Electronic Access 
Oxford scholarship online http://dx.doi.org/10.1093/acprof:oso/9780199578061.001.0001
Format: 
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8. 
Cover image for The SAGE handbook of marketing theory
The SAGE handbook of marketing theory
Author 
Maclaran, Pauline.
Preferred Shelf Number 
ONLINE(369717.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/reference/the-sage-handbook-of-marketing-theory
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9. 
Cover image for Elements of pharmaceutical pricing
Elements of pharmaceutical pricing
Author 
Kolassa, E. M.
Preferred Shelf Number 
HD9666.4 .K65 1997
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781439810477
Taylor & Francis https://www.taylorfrancis.com/books/9780367806910
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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