Cover image for Marketing management in Turkey : Cases and challenges
Title:
Marketing management in Turkey : Cases and challenges
Author:
Thompson, Donald N.
ISBN:
9789758895762
Publication Information:
Ankara : Gazi Kitabevi, 2005.
Physical Description:
306 s.
Subject Term:
Pazarlama -- Türkiye -- Yönetim.

Marketing -- Turkey -- Management.

Pazarlama -- Türkiye -- Alan çalışmaları.

Marketing -- Turkey -- Case studies.

Pazarlama araştırması -- Türkiye.

Marketing research -- Turkey.
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 Book 7.2/18/28304 HF5415.12.T9 T46 2005
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