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Cover image for Reconnecting marketing to markets
Title:
Reconnecting marketing to markets
Author:
Araujo, Luis, 1970-
ISBN:
9780191738043
Publication Information:
Oxford : Oxford University Press, 2010.
Physical Description:
1 online resource (xv, 275 p.) : ill.
Subject Term:
Marketing -- Philosophy.

Marketing -- Social aspects.
Added Author:
Araujo, Luis, 1970-

Finch, John.

Kjellberg, Hans.
Electronic Access:
Oxford scholarship online http://dx.doi.org/10.1093/acprof:oso/9780199578061.001.0001
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