Title:
Advertising theory
Author:
Rodgers, Shelly.
ISBN:
9780203149546
Edition:
1st ed.
Publication Information:
New York, N.Y. : Routledge, 2012.
Physical Description:
xxix, 614 p. : ill.
Series:
Routledge communication series
Series Title:
Routledge communication series
Subject Term:
Electronic Access:
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Searching... | E-Book | 259964-1001 | ONLINE | Searching... | Searching... |