Title:
The media handbook a complete guide to advertising media selection, planning, research, and buying
Author:
Katz, Helen E.
ISBN:
9780203864555
Edition:
4th ed.
Publication Information:
New York : Routledge, 2010.
Physical Description:
xii, 212 p. : ill.
Series:
Communication series
Series Title:
Communication series
Electronic Access:
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Library | Material Type | Item Barcode | Shelf Number | Status | Item Holds |
|---|---|---|---|---|---|
Searching... | E-Book | 264937-1001 | ONLINE | Searching... | Searching... |