Title:
Basic marketing research : integration of social media
Author:
Malhotra, Naresh K.
ISBN:
9780132570183
Edition:
4th ed.
Publication Information:
Upper Saddle River, N.J. ; Harlow : Pearson, c2012.
Physical Description:
672 p. : col. ill. ; 28 cm.
General Note:
Previous ed.: 2009.
Subject Term:
Copies:
Available:*
Library | Material Type | Item Barcode | Shelf Number | Status | Item Holds |
|---|---|---|---|---|---|
Searching... | Book | 7.2/14/1847 | HF5415.2 M35 2012 | Searching... | Searching... |