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Cover image for Marketing : an introduction
Title:
Marketing : an introduction
Author:
Armstrong, Gary (Gary M.)
ISBN:
9780135094860
Edition:
10th ed., Global ed.
Publication Information:
Boston ; London : Pearson, c2013.
Physical Description:
644p. in various pagings. : col. ill. ; 28 cm.
General Note:
Previous ed.: Boston, Mass.; London: Pearson, 2011.
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Book 7.2/14/102529 HF5415 A76 2011
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