Title:
Marketing strategy : a decision-focused approach
Author:
Walker, Orville C.
ISBN:
9780073381152
Edition:
7th ed.
Publication Information:
New York : McGraw-Hill/Irwin, c2011.
Physical Description:
xv, 352 p. : ill. ; 26 cm.
Subject Term:
Added Author:
Copies:
Available:*
Library | Material Type | Item Barcode | Shelf Number | Status | Item Holds |
|---|---|---|---|---|---|
Searching... | Book | 7.2/14/102533 | HF5415.13 W35 2011 | Searching... | Searching... |