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Cover image for Contemporary issues in marketing and consumer behaviour
Title:
Contemporary issues in marketing and consumer behaviour
Author:
Parsons, Elizabeth, author.
ISBN:
9781003201151

9781000898262

9781000898224
Edition:
Third edition.
Physical Description:
1 online resource
Subject Term:
Marketing.

Consumer behavior.

BUSINESS & ECONOMICS / Marketing / General

BUSINESS & ECONOMICS / Consumer Behavior

BUSINESS & ECONOMICS / Development / Sustainable Development
Added Author:
Maclaran, Pauline,

Chatzidakis, Andreas,

Ashman, Rachel,
Electronic Access:
Taylor & Francis https://www.taylorfrancis.com/books/9781003201151
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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