Contents List of Figures and Credits, xvii Foreword, xxiii Preface, xxvii About the Author,

59 3.2.10 Shifting Baseline and Text on a Path 61 3.3 NON-TYPE VISUAL ATTRIBUTES 62 3.3.1 Size 63 3.3.2 Rotation 64 3.3.3 Fill Color 64 3.3.4 Outline and Outline Color 64 3.3.5 Gradients or Drop-Shadows 65 3.3.6 Superimposition and Contrast 66 3.3.7 Distortion and Extrusion 66 3.3.8 3D Orientation 66 3.3.9 Motion 67 3.3.10 More: Texture, Blur, Transparency, Etc.

67 3.4 MARKS AND TEXT SCOPE 67 3.4.1 Point Marks: Characters, Codes, Syllables, and Words 68 3.4.2 Line Marks: Phrases and Sentences 69 3.4.3 Area Marks: Paragraphs and Chapters 69 3.4.4 Readability of Text 71 3.5 TEXT LAYOUTS: PROSE, TABLES,