Cover image for Hospitality marketing : principles and practice
Title:
Hospitality marketing : principles and practice
Author:
Gursoy, Dogan, author.
ISBN:
9781003186342

9781000624892

9781000624854
Edition:
Fourth edition.
Physical Description:
1 online resource
Subject Term:
Hospitality industry -- Marketing.

Hotels -- Marketing.

BUSINESS & ECONOMICS / Marketing / General
Added Author:
Bowie, David,

Buttle, Francis,
Electronic Access:
Taylor & Francis https://www.taylorfrancis.com/books/9781003186342
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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