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Cover image for Brands and consumers : a research overview
Title:
Brands and consumers : a research overview
Author:
Singh, Jaywant, author.
ISBN:
9780429449598

9780429831140

9780429831133

9780429831157
Physical Description:
1 online resource (121 pages).
Series:
State of the art in business research

State of the art in business research.
Subject Term:
Branding (Marketing) -- Management.

Marketing research.

BUSINESS & ECONOMICS / Marketing / General
Added Author:
Crisafulli, Benedetta,
Electronic Access:
Taylor & Francis https://www.taylorfrancis.com/books/9780429449598
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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 E-Book 588417-1001 HF5415.1255 .S5236 2023
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