Cover image for Key relationships : managerial ties in China's B2B channels
Title:
Key relationships : managerial ties in China's B2B channels
Author:
Yang, Pianpian, 1983- author.
ISBN:
9781040326060

9781003605195

9781040326084
Physical Description:
1 online resource
Subject Term:
Marketing channels -- China -- Management.

Relationship marketing -- China.

Electronic commerce -- China.

Internet marketing -- China.

Business enterprises -- China.

BUSINESS & ECONOMICS / General

BUSINESS & ECONOMICS / Government & Business
Added Author:
Qian, Liping, 1977-
Electronic Access:
Taylor & Francis https://www.taylorfrancis.com/books/9781003605195
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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