This book constitutes the proceedings of the 17th International Conference on Social, Cultural, and Behavioral Modeling, SBP-BRiMS 2024, which was held in Pittsburgh, PA, USA, during September 18-20, 2024. The 24 full papers presented in this volume were carefully reviewed and selected from 54 submissions. They are grouped into the following topics: advancements in tools and theory; data-driven approaches.