Improving the marriage of modeling and theory for accurate forecasts of outcomes

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Title:

Author:

Woodside, Arch G., editor.

ISBN:

9781786351210

Physical Description:

xii, 244 pages.

Series:

Advances in business marketing and purchasing, Volume 25

Advances in business marketing & purchasing ; v. 25.

Subject Term:

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Library	Material Type	Item Barcode	Shelf Number	Status	Item Holds
Searching... Online Library	E-Book	422094-1001	ONLINE	Searching... Unknown	Searching... Unavailable