Title:
Re-presentation policies of the fashion industry : discourse, apparatus and power
Author:
Mouratidou, Eleni.
ISBN:
9781119779483
9781119779476
Publication Information:
London : ISTE, Ltd. ; Hoboken, NJ : Wiley, 2020.
Physical Description:
1 online resource (239 pages)
Series:
Communication approaches to commercial mediation set ; v. 2
Communication approaches to commercial mediation set ; v. 2.
Contents:
Front Matter -- Re-presentations and Artifices. Introduction to Part 1 -- Re-presentation as a Form of Artistic and Cultural Legitimization -- Investing Symbolically in the Museum, Transforming the Store -- Re-presentations and Forms of Life. Introduction to Part 2 -- Re-presentation as a Cult Form -- Re-presentation as a Rewriting of Politics -- The Power of the Fashion Industry's Re-presentational Apparatus. Introduction to Part 3 -- The Industrialization of Creativity -- Reinvesting, Diverting, Reformulating and Entertaining -- Conclusion -- References -- Index -- Other titles from ISTE in Science, Society and New Technologies.
Abstract:
The book studies the way the luxurious fashion develops re-presentational politics by reinvesting symbolic fields such as art and culture, religion and the sacred as well as politics, in other words fields that represent a certain common pattern of life and a common interest. I develop a semiotic approach of the way art exhibitions, print and audiovisual advertising, publishing and distribution politics as well as special ready to wear collaborations with arts such as Jeff Koons reveal the fashion industry's gesture of pretending being a non-commercial structure especially in order to cover up its industrialisation and banalization process.
Local Note:
John Wiley and Sons
Electronic Access:
https://onlinelibrary.wiley.com/doi/book/10.1002/9781119779483Copies:
Available:*
Library | Material Type | Item Barcode | Shelf Number | Status | Item Holds |
|---|---|---|---|---|---|
Searching... | E-Book | 596389-1001 | HD9940 .A2 | Searching... | Searching... |