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13. 
Cover image for Psychological foundations of marketing
Psychological foundations of marketing
Author 
Kimmel, Allan J.
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ONLINE
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14. 
Cover image for Marketing-Theorie Eine Einführung
Marketing-Theorie Eine Einführung
Author 
Kuß, Alfred. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(337958.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-658-02134-4
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15. 
Cover image for The essentials of marketing research
The essentials of marketing research
Author 
Silver, Lawrence S., 1948- Wrenn, Bruce. Marketing research.
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ONLINE
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16. 
Cover image for Marketing farm products : economic analysis
Marketing farm products : economic analysis
Author 
Shepherd, Geoffrey Seddon, 1898-
Preferred Shelf Number 
HD 9006 S453 1962
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17. 
Cover image for Marketing channels : a management view
Marketing channels : a management view
Author 
Rosenbloom, Bert.
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HF5415.129 R67 2013
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18. 
Cover image for Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
Author 
Hawkins, Del I. Mothersbaugh, David L.
Preferred Shelf Number 
HF5415.33.U6 H38 2013
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19. 
Cover image for Transnational Marketing and Transnational Consumers
Transnational Marketing and Transnational Consumers
Author 
Sirkeci, Ibrahim. author. SpringerLink (Online service)
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ONLINE(334288.1)
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-36775-5
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20. 
Cover image for 222 Keywords Marketing Grundwissen für Manager
222 Keywords Marketing Grundwissen für Manager
Author 
Springer Fachmedien Wiesbaden, . editor. SpringerLink (Online service)
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ONLINE(338184.1)
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http://dx.doi.org/10.1007/978-3-658-03385-9
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21. 
Cover image for Marketing Arbeitsbuch Aufgaben - Fallstudien - Lösungen
Marketing Arbeitsbuch Aufgaben - Fallstudien - Lösungen
Author 
Meffert, Heribert. author. Burmann, Christoph. author. Kirchgeorg, Manfred. author. SpringerLink (Online service)
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ONLINE(338449.1)
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http://dx.doi.org/10.1007/978-3-8349-3863-3
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22. 
Cover image for Praxisorientiertes Marketing Grundlagen – Instrumente – Fallbeispiele
Praxisorientiertes Marketing Grundlagen – Instrumente – Fallbeispiele
Author 
Kreutzer, Ralf T. author. SpringerLink (Online service)
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ONLINE(338450.1)
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http://dx.doi.org/10.1007/978-3-8349-3873-2
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23. 
Cover image for Die erfolgreiche Arztpraxis Patientenorientierung - Mitarbeiterführung - Marketing
Die erfolgreiche Arztpraxis Patientenorientierung - Mitarbeiterführung - Marketing
Author 
Schüller, Anne M. author. Dumont, Monika. author. SpringerLink (Online service)
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ONLINE(336949.1)
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http://dx.doi.org/10.1007/978-3-642-29297-2
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24. 
Cover image for Hindernislauf Marketing Erleuchtung – Ernüchterung – Durchbruch
Hindernislauf Marketing Erleuchtung – Ernüchterung – Durchbruch
Author 
Backhaus, Klaus. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE(337414.1)
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http://dx.doi.org/10.1007/978-3-658-00018-9
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