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Subject: Marketing.

Author

SpringerLink (Online service)

(1045)

Bruhn, Manfred. author.

(15)

Kuß, Alfred. author.

(12)

Bruhn, Manfred. editor.

(10)

Heinemann, Gerrit. author.

(10)

Huber, Frank. author.

(9)

Kreutzer, Ralf T. author.

(9)

Meffert, Heribert. author.

(8)

Unger, Fritz. author.

(8)

Kotler, Philip.

(6)

Schramm-Klein, Hanna. author.

(6)

Stauss, Bernd. editor.

(6)

Zentes, Joachim. author.

(6)

Burmann, Christoph. author.

(5)

Esch, Franz-Rudolf. editor.

(5)

Hadwich, Karsten. editor.

(5)

Herndl, Karl. author.

(5)

Berndt, Ralph. author.

(4)

Cliquet, Gérard. editor.

(4)

Fuchs, Wolfgang. author.

(4)

Hendrikse, George. editor.

(4)

Herrmann, Andreas. editor.

(4)

Kirchgeorg, Manfred. author.

(4)

Kleinaltenkamp, Michael. author.

(4)

Kleinaltenkamp, Michael. editor.

(4)

(4)

(4)

Krafft, Manfred. editor.

(4)

Lammenett, Erwin. author.

(4)

Langner, Sascha. author.

(4)

Morschett, Dirk. author.

(4)

Morschett, Dirk. editor.

(4)

Okazaki, Shintaro. editor.

(4)

Preußners, Dirk. author.

(4)

Raab, Gerhard. author.

(4)

Sickel, Christian. author.

(4)

Swoboda, Bernhard. editor.

(4)

Tomczak, Torsten. editor.

(4)

Windsperger, Josef. editor.

(4)

Woeckener, Bernd. author.

(4)

Zentes, Joachim. editor.

(4)

Zupancic, Dirk. author.

(4)

Backhaus, Klaus. author.

(3)

Baumgarth, Carsten. editor.

(3)

Belz, Christian. editor.

(3)

(3)

Ceyp, Michael. author.

(3)

Errichiello, Oliver. author.

(3)

Esch, Franz-Rudolf. author.

(3)

Fuchs, Gerhard. author.

(3)

Holzmüller, Hartmut H. editor.

(3)

Keuper, Frank. editor.

(3)

Krüger, Ralph. author.

(3)

Lang, Ewald. author.

(3)

Limbeck, Martin. author.

(3)

Olbrich, Rainer. author.

(3)

Plinke, Wulff. editor.

(3)

Pompe, Hans-Georg. author.

(3)

Riekhof, Hans-Christian. editor.

(3)

Ritzer, George.

(3)

Rudolph, Thomas. editor.

(3)

Schneider, Willy. author.

(3)

Schramm-Klein, Hanna. editor.

(3)

Schröder, Hendrik. author.

(3)

Schumacher, Oliver. author.

(3)

Schüller, Anne M. author.

(3)

Stumpf, Andreas. author.

(3)

Tomczak, Torsten. author.

(3)

Tuunanen, Mika. editor.

(3)

Zanger, Cornelia. editor.

(3)

Zschiesche, Arnd. author.

(3)

Adjouri, Nicholas. author.

(2)

Ahlert, Dieter. author.

(2)

Ahlert, Dieter. editor.

(2)

Altunışık, Remzi.

(2)

Armstrong, Gary (Gary M.)

(2)

Armstrong, Gary, ort. yaz.

(2)

Aumayr, Klaus J. author.

(2)

Balzer, Eva. editor.

(2)

Battenfeld, Dirk. author.

(2)

Bauer, Hans H. editor.

(2)

Beck, Johann. author.

(2)

Beck, Norbert. author.

(2)

Berekoven, Ludwig. author.

(2)

Biesel, Hartmut H. editor.

(2)

Binckebanck, Lars. editor.

(2)

Brandt, Stefanie. author.

(2)

Braun, Gerold. author.

(2)

Brown, Stephen, 1955 March 23-

(2)

Brunner, Christian Boris. author.

(2)

Buber, Renate. editor.

(2)

Budtz, Christian. author.

(2)

Burmann, Christoph. editor.

(2)

Busch, Rainer. author.

(2)

Büter, Clemens. author.

(2)

Büttner, Miriam. author.

(2)

Dangelmaier, Wilhelm. editor.

(2)

Dannenberg, Holger. author.

(2)

Deutscher Dialogmarketing Verband e.V. editor.

(2)

Diehl, Sandra. editor.

(2)

Drengner, Jan. author.

(2)

Dressler, Matthias. author.

(2)

Dressler, Matthias. editor.

(2)

Eckert, Werner. author.

(2)

Ellenrieder, Peter. author.

(2)

Fink, Klaus-J. author.

(2)

Fog, Klaus. author.

(2)

Friedrichsen, Mike. editor.

(2)

Galal, Marc M. author.

(2)

Gaubinger, Kurt. author.

(2)

Gebhardt-Seele, Stephan. author.

(2)

Geiger, Ingmar. editor.

(2)

Geile, Andrea. author.

(2)

Gernsheimer, Oliver. author.

(2)

Greifeneder, Horst. author.

(2)

Großklaus, Rainer H. G. author.

(2)

Gutjahr, Gert. author.

(2)

Harringer, Christoph. editor.

(2)

Hartmann, Michaela. author.

(2)

Hass, Berthold H. editor.

(2)

Heinemann, Gerrit. editor.

(2)

Heinrich, Stephan. author.

(2)

Helm, Sabrina. editor.

(2)

Helmke, Stefan. editor.

(2)

Henseler, Jörg. editor.

(2)

Herrmann, Andreas. author.

(2)

Hertel, Joachim. author.

(2)

Hesse, Jürgen. editor.

(2)

Hinterholzer, Thomas. author.

(2)

Hippner, Hajo. editor.

(2)

Hoffmann, Stefan. author.

(2)

Hogenschurz, Bernhard. editor.

(2)

Hohn, Stefanie. author.

(2)

Hougaard, Søren. author.

(2)

Huber, Frank. editor.

(2)

Huckemann, Matthias. author.

(2)

Jacob, Frank. editor.

(2)

Kampmann, Birgit. editor.

(2)

Keller, Bernhard. editor.

(2)

Kernstock, Joachim. editor.

(2)

Kerst, Andreas. author.

(2)

Kesting, Tobias. author.

(2)

Kilian, Thomas. editor.

(2)

Kindermann, Harald. author.

(2)

Kirtiş, A. Kazım.

(2)

Kiwus, Dieter. author.

(2)

Knippelmeyer, Michael. editor.

(2)

Kotler, Philip. author.

(2)

(2)

Maas, Martin. author.

(2)

Maier, Hannes. editor.

(2)

Mantrala, Murali K. editor.

(2)

Martius, Waltraud. author.

(2)

Marx, Anne. author.

(2)

Masciadri, Peter. author.

(2)

Matthes, Isabel. author.

(2)

Mattmüller, Roland. author.

(2)

Mayerhofer, Wolfgang. editor.

(2)

Meckel, Miriam. editor.

(2)

Meyer, Frederik. author.

(2)

Mucuk, İsmet, 1939-

(2)

(2)

Naderer, Gabriele. editor.

(2)

Odabaşı, Yavuz.

(2)

Orfanlı, Ender.

(2)

Papathanassis, Alexis. editor.

(2)

Pfoertsch, Waldemar. author.

(2)

Prack, Ralf-Peter. author.

(2)

Pufahl, Mario. author.

(2)

Regier, Stefanie. author.

(2)

Reichwald, Ralf. author.

(2)

Reinecke, Sven. author.

(2)

Reinke, Markus I. author.

(2)

Risch-Kerst, Mandy. author.

(2)

Rutschmann, Marc. author.

(2)

Saab, Samy. author.

(2)

Sander, Matthias. author.

(2)

Schindler, Maik. author.

(2)

Schmid, Beat F. editor.

(2)

Schnedlitz, Peter. editor.

(2)

Schögel, Marcus. editor.

(2)

Sheth, Jagdish N.

(2)

Springer Fachmedien Wiesbaden, . editor.

(2)

Stauss, Bernd. author.

(2)

Steiner, Michael. author.

(2)

Steiner, Paul. author.

(2)

Stempfle, Lothar. author.

(2)

Strebinger, Andreas. author.

(2)

Stüber, Eva. author.

(2)

Terlutter, Ralf. editor.

(2)

Thinius, Jochen. author.

(2)

(2)

Tropp, Jörg. author.

(2)

Umbach, Günter. author.

(2)

Unger, Alexander. author.

(2)

Vogel, Johannes. author.

(2)

Vollhardt, Kai. author.

(2)

Wagner, Frank. editor.

(2)

Walcher, Dominik. author.

(2)

Walsh, Gianfranco. editor.

(2)

Language

(893)

(239)

(70)

(1)

(1)

Publication Date

-

(166)

(151)

(144)

(138)

(133)

(126)

(125)

(121)

(33)

(11)

(8)

(7)

(6)

(6)

(5)

(4)

(4)

(4)

(4)

(3)

(2)

(1)

(1)

(1)

(1)

(1)

(1)

(1)

(1)

Subject

(1011)

Economics/Management Science.

(126)

Industrial management.

(104)

(66)

(26)

Business planning.

(24)

Management information systems.

(17)

Entrepreneurship.

(16)

(16)

Business logistics.

(15)

Consumer behavior.

(15)

(12)

Industrial organization (Economic theory).

(11)

Social sciences.

(11)

Strategic planning.

(10)

(9)

Commercial law.

(9)

(9)

Consumption (Economics)

(8)

Engineering economy.

(8)

Industrial procurement.

(6)

Marketing -- Management.

(6)

Mathematical statistics.

(6)

Microeconomics.

(6)

Computer science.

(5)

Electronic commerce.

(5)

(5)

(5)

(5)

Tüketici davranışı.

(5)

Branding (Marketing)

(4)

(4)

Customer relations.

(4)

(4)

Economics -- Statistics.

(4)

(4)

Industrial engineering.

(4)

Information systems.

(4)

(4)

Media Management.

(4)

Pazarlama -- Yönetim.

(4)

Brand name products.

(3)

(3)

Communication in marketing.

(3)

(3)

Consumer satisfaction.

(3)

(3)

Consumption (Economics) -- United States.

(3)

(3)

Economic policy.

(3)

Economics, Mathematical.

(3)

Electronic books.

(3)

Export marketing.

(3)

Farm economics.

(3)

Internet marketing.

(3)

Market Research.

(3)

Marketing -- Technological innovations.

(3)

Marketing -- United States.

(3)

(3)

Operations research.

(3)

Organization/Planning.

(3)

(3)

Sales management.

(3)

Stratejik planlama.

(3)

(2)

Artificial intelligence.

(2)

(2)

Bilgi teknolojisi -- Yönetim.

(2)

Brand name products -- Marketing.

(2)

Business Information Systems.

(2)

Business Strategy/Leadership.

(2)

Business communication.

(2)

Business enterprises -- Computer networks.

(2)

Creative ability in business.

(2)

Customer relations -- Management.

(2)

Customer services.

(2)

Economics/Management Science, general.

(2)

Environmental management.

(2)

Environmental sciences.

(2)

Europe -- Economic policy.

(2)

Franchises (Retail trade)

(2)

Industrial Organization.

(2)

Innovation/Technology Management.

(2)

International business enterprises.

(2)

International economics.

(2)

(2)

(2)

(2)

Management/Business for Professionals.

(2)

Markalı ürünler -- Pazarlama.

(2)

Markalı ürünler.

(2)

Marketing -- Case studies.

(2)

Marketing channels.

(2)

Marketing research.

(2)

Mass media -- Law and legislation.

(2)

Mathematical optimization.

(2)

Müşteri ilişkileri -- Yönetim.

(2)

(2)

Pazarlama araştırması.

(2)

Personnel management.

(2)

Philosophy (General).

(2)

(2)

Product management.

(2)

(2)

(2)

(2)

(2)

Relationship marketing.

(2)

(2)

Small business.

(2)

Social sciences -- Methodology.

(2)

Sosyal medya -- Ekonomik yönler

(2)

Statistical methods.

(2)

Success in business.

(2)

Sözlü reklamcılık.

(2)

(2)

Tüketim (Ekonomi)

(2)

Word-of-mouth advertising.

(2)

(2)

ABD -- TİCARET -- GELİŞMEKTE OLAN ÜLKELER.

(1)

(1)

Advertising -- New products.

(1)

Advertising -- Social aspects.

(1)

Advertising, Point-of-sale.

(1)

Agricultural Economics.

(1)

(1)

Artificial Intelligence (incl. Robotics).

(1)

Banks and banking.

(1)

(1)

Biology -- Data processing.

(1)

Biomedical engineering.

(1)

Branding (Marketing).

(1)

Bundling (Marketing)

(1)

Business ethics.

(1)

Business writing.

(1)

(1)

Business/Management Science, general.

(1)

Business—Data processing.

(1)

(1)

Cities, Countries, Regions.

(1)

Climatic changes.

(1)

Communication Studies.

(1)

(1)

Computational Intelligence.

(1)

Computer Appl. in Life Sciences.

(1)

Computer Appl. in Social and Behavioral Sciences.

(1)

Computer industry.

(1)

Computer software industry -- Case studies.

(1)

Computer vision.

(1)

(1)

Consum (Economia)

(1)

Consumers -- Decision making.

(1)

Consumers -- Research.

(1)

Consumers -- Turkey.

(1)

Consumers' preferences.

(1)

Consumption (Economics) -- Social aspects.

(1)

Corporate profits.

(1)

Corporations -- Charitable contributions.

(1)

Corporations -- Valvations.

(1)

Customer services -- Management.

(1)

(1)

Demand (Economic theory)

(1)

Developing countries -- Commerce -- United States.

(1)

Digital marketing.

(1)

Dijital pazarlama.

(1)

Distribution (Probability theory).

(1)

Diversity in the workplace.

(1)

Economics -- Methodology.

(1)

(1)

Educational tests and measurements.

(1)

Emerging Markets/Globalization.

(1)

Engineering Economics, Organization, Logistics, Marketing.

(1)

Engineering design.

(1)

Engineering mathematics.

(1)

(1)

Environmental economics.

(1)

Environmental toxicology.

(1)

Fast food restaurants.

(1)

Finance/Investment/Banking.

(1)

Financial Management.

(1)

(1)

(1)

Forests and forestry.

(1)

GELİŞMEKTE OLAN ÜLKELER -- TİCARET -- ABD.

(1)

(1)

(1)

Health promotion.

(1)

Health psychology.

(1)

Hizmet pazarlaması.

(1)

Human Resource Management.

(1)

(1)

(1)

Imagery (Psychology)

(1)

Industrial marketing.

(1)

Information Storage and Retrieval.

(1)

Information Systems Applications (incl. Internet).

(1)

Information Systems.

(1)

Information storage and retrieval systems.

(1)

Information technology -- Management.

(1)

Information technology.

(1)

Material Type

Shelf Location

Beytepe General Collection

Beytepe Tez Koleksiyonu

Electronic Library

Law General Collection

Prof.Dr.Onur Bilge Kulak Collection

Sağlık Bilimleri Genel Koleksiyon

Sosyal Bilimler Genel Koleksiyon

Library

Beytepe Library

Health Sciences Library

Social Sciences Library

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13.

Cover image for Tutundurma karması

Tutundurma karması

Tutundurma karması

Author

Yaman, Fikret.

Preferred Shelf Number

HM1221 Y36 2018

Format:

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Beytepe Library~1

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14.

Cover image for Sosyal medya pazarlaması : Instagramdan satın almanın değerlendirilmesine etki eden faktörler

Sosyal medya pazarlaması : Instagramdan satın almanın değerlendirilmesine etki eden faktörler

Sosyal medya pazarlaması : Instagramdan satın almanın değerlendirilmesine etki eden faktörler

Author

Fırat, Duygu.

Preferred Shelf Number

HM742 F57 2017

Format:

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15.

Cover image for Temel tüketici davranışı ve pazarlama stratejileri

Temel tüketici davranışı ve pazarlama stratejileri

Temel tüketici davranışı ve pazarlama stratejileri

Author

Koç, Erdoğan

Preferred Shelf Number

HF5415.32 K634 2017

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16.

Cover image for Qualitative consumer research

Qualitative consumer research

Qualitative consumer research

Author

Belk, Russell W., editor.

Preferred Shelf Number

ONLINE

Electronic Access

https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201714

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17.

Cover image for Sosyal pazarlama : kurumsal sosyal sorumluluk ekseninde

Sosyal pazarlama : kurumsal sosyal sorumluluk ekseninde

Sosyal pazarlama : kurumsal sosyal sorumluluk ekseninde

Author

Can, Polat.

Preferred Shelf Number

HF5414 C16 2017

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18.

Cover image for Marketing in and for a sustainable society

Marketing in and for a sustainable society

Marketing in and for a sustainable society

Author

Malhotra, Naresh K.

Preferred Shelf Number

ONLINE

Electronic Access

https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201613

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19.

Cover image for Principles of marketing

Principles of marketing

Principles of marketing

Author

Kotler, Philip. Armstrong, Gary (Gary M.)

Preferred Shelf Number

HF5415 K68 2016

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20.

Cover image for Tüketici davranışı ve pazarlama stratejileri : global ve yerel yaklaşım

Tüketici davranışı ve pazarlama stratejileri : global ve yerel yaklaşım

Tüketici davranışı ve pazarlama stratejileri : global ve yerel yaklaşım

Author

Koç, Erdoğan

Preferred Shelf Number

HF5415.32 K63 2016

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21.

Cover image for Multi-channel marketing, branding and retail design : new challenges and opportunities

Multi-channel marketing, branding and retail design : new challenges and opportunities

Multi-channel marketing, branding and retail design : new challenges and opportunities

Author

McIntyre, Charles, 1955-, editor. Melewar, T. C., editor. Dennis, Charles, editor.

Preferred Shelf Number

ONLINE

Electronic Access

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22.

Cover image for Yeni pazarlama tekniği olarak niş pazar girişimciliği: niş olursa yaparım abi!

Yeni pazarlama tekniği olarak niş pazar girişimciliği: niş olursa yaparım abi!

Yeni pazarlama tekniği olarak niş pazar girişimciliği: niş olursa yaparım abi!

Author

Çakırer, Mehmet Akif.

Preferred Shelf Number

HF5415.127 C139 2015

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23.

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Marketing communications

Marketing communications

Author

Egan, John.

Preferred Shelf Number

HF5415.123 E4 2015

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24.

Cover image for Business development for dummies

Business development for dummies

Business development for dummies

Author

Kennedy, Anna, author.

Preferred Shelf Number

HF5415.1 K46 2015

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