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13. 
Cover image for Contemporary issues in strategic marketing
Contemporary issues in strategic marketing
Author 
Şekerkaya, Ahmet.
Preferred Shelf Number 
HF5415 C668 2020
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14. 
Cover image for Systemic innovation : entrepreneurial strategies and market dynamics
Systemic innovation : entrepreneurial strategies and market dynamics
Author 
Uzunidis, Dimitri, editor.
Preferred Shelf Number 
HD45
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781119779391
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15. 
Cover image for Pazarlama ve sosyoloji : İşletme ve toplum ilişkisi
Pazarlama ve sosyoloji : İşletme ve toplum ilişkisi
Author 
Ünsalan, Mustafa.
Preferred Shelf Number 
HF5415 P394 2019
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16. 
Cover image for Alıcısı hazır : kendini pazarlayan ürün, hizmet ve iş fikirleri yaratmak
Alıcısı hazır : kendini pazarlayan ürün, hizmet ve iş fikirleri yaratmak
Author 
Bogusky, A. M. (Alex M.) Winsor, John, 1959- Göktem, Levent.
Preferred Shelf Number 
HF5415.153 B6419 2019
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17. 
Cover image for Visual analytics with Tableau
Visual analytics with Tableau
Author 
Loth, Alexander, author. Vogel, Nate, writer of foreword. Sparkes, Sophie, writer of foreword.
Preferred Shelf Number 
QA76.9 .I52 L585 2019 EB
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781119561996
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18. 
Cover image for Measurement in marketing : operationalization of latent constructs
Measurement in marketing : operationalization of latent constructs
Author 
Frikha, Azza, author.
Preferred Shelf Number 
HF5415.2
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781119671374
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19. 
Cover image for Tutundurma karması
Tutundurma karması
Author 
Yaman, Fikret.
Preferred Shelf Number 
HM1221 Y36 2018
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20. 
Cover image for Growth dynamics in new markets : improving decision making through simulation model-based management
Growth dynamics in new markets : improving decision making through simulation model-based management
Author 
Schaffernicht, Martin F. G., 1961- author. Groesser, Stefan N., 1978- author.
Preferred Shelf Number 
HD30.23 .S294 2018
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781119118305
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21. 
Cover image for No small change : why financial services needs a new kind of marketing
No small change : why financial services needs a new kind of marketing
Author 
Camp, Lucian, 1953- author. Thomson, Anthony, 1954- author.
Preferred Shelf Number 
HG173 .C2675 2018
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781119473961
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22. 
Cover image for Sosyal pazarlama : kurumsal sosyal sorumluluk ekseninde
Sosyal pazarlama : kurumsal sosyal sorumluluk ekseninde
Author 
Can, Polat.
Preferred Shelf Number 
HF5414 C16 2017
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23. 
Cover image for Sosyal medya pazarlaması : Instagramdan satın almanın değerlendirilmesine etki eden faktörler
Sosyal medya pazarlaması : Instagramdan satın almanın değerlendirilmesine etki eden faktörler
Author 
Fırat, Duygu.
Preferred Shelf Number 
HM742 F57 2017
Format: 
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24. 
Cover image for Small money big impact : fighting poverty with microfinance
Small money big impact : fighting poverty with microfinance
Author 
Fanconi, Peter, author. Scheurle, Patrick, author.
Preferred Shelf Number 
HG178.3
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781119351481
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