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13. 
Cover image for The media handbook a complete guide to advertising media selection, planning, research, and buying
The media handbook a complete guide to advertising media selection, planning, research, and buying
Author 
Katz, Helen E.
Preferred Shelf Number 
ONLINE
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14. 
Cover image for Human Interface and the Management of Information Thematic Area, HIMI 2023, Held as Part of the 25th HCI International Conference, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part I
Human Interface and the Management of Information Thematic Area, HIMI 2023, Held as Part of the 25th HCI International Conference, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part I
Author 
Mori, Hirohiko. editor. Asahi, Yumi. editor. SpringerLink (Online service)
Preferred Shelf Number 
XX(521034.1)
Electronic Access 
https://doi.org/10.1007/978-3-031-35132-7
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15. 
Cover image for HCI in Business, Government and Organizations 10th International Conference, HCIBGO 2023, Held as Part of the 25th HCI International Conference, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part I
HCI in Business, Government and Organizations 10th International Conference, HCIBGO 2023, Held as Part of the 25th HCI International Conference, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part I
Author 
Nah, Fiona. editor. Siau, Keng. editor. SpringerLink (Online service)
Preferred Shelf Number 
XX(521104.1)
Electronic Access 
https://doi.org/10.1007/978-3-031-35969-9
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16. 
Cover image for HCI in Business, Government and Organizations 10th International Conference, HCIBGO 2023, Held as Part of the 25th HCI International Conference, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part II
HCI in Business, Government and Organizations 10th International Conference, HCIBGO 2023, Held as Part of the 25th HCI International Conference, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part II
Author 
Nah, Fiona. editor. Siau, Keng. editor. SpringerLink (Online service)
Preferred Shelf Number 
XX(521105.1)
Electronic Access 
https://doi.org/10.1007/978-3-031-36049-7
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17. 
Cover image for Ratings analysis : audience measurement and analytics
Ratings analysis : audience measurement and analytics
Author 
Webster, James G. Phalen, Patricia F. Lichty, Lawrence Wilson.
Preferred Shelf Number 
HE8700.65 W42 2014
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18. 
Cover image for Identification and management of distributed data NGN, content-centric networks, and the web
Identification and management of distributed data NGN, content-centric networks, and the web
Author 
Bartolomeo, Giovanni, 1977-
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19. 
Cover image for Çocuklara yönelik programlar ve bu programlarda yayımlanan reklamların içerik analizi araştırması
Çocuklara yönelik programlar ve bu programlarda yayımlanan reklamların içerik analizi araştırması
Author 
Şentürk, Murat. Turgut, Mustafa. Kenan, Seyfi.
Preferred Shelf Number 
HQ784.T4 C63 2009
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20. 
Cover image for Reklam iletişimi : İnternet ve gazte reklamlarının etkilerine yönelik bir araştırma
Reklam iletişimi : İnternet ve gazte reklamlarının etkilerine yönelik bir araştırma
Author 
Karaçor, Süleyman.
Preferred Shelf Number 
HF5821 .K373 2007
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21. 
Cover image for Essentials of health care marketing
Essentials of health care marketing
Author 
Berkowitz, Eric N.
Preferred Shelf Number 
W 74.1 B513 2006
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22. 
Cover image for Reklamın marka değerine etkisi
Reklamın marka değerine etkisi
Author 
Franzen, Giep. Goessens, Cindy, ort. yaz. Yalım, Fevzi, çev.
Preferred Shelf Number 
HF 5814 .F7319 2002
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23. 
Cover image for What is brand equity, anyway? : selected papers on brands and advertising
What is brand equity, anyway? : selected papers on brands and advertising
Author 
Feldwick, Paul.
Preferred Shelf Number 
HD 69.B7 F45 2002
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