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1. 
Cover image for Strategic shopper marketing : driving shopper conversion by connecting the route to purchase with the route to market
Strategic shopper marketing : driving shopper conversion by connecting the route to purchase with the route to market
Author 
Krentzel, Georg August, author.
Preferred Shelf Number 
HF5415 .K6728 2021
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9780429201417
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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2. 
Cover image for The neuro-consumer : adapting marketing and communication strategies for the subconscious, instinctive and irrational consumer's brain
The neuro-consumer : adapting marketing and communication strategies for the subconscious, instinctive and irrational consumer's brain
Author 
Bayle-Tourtoulou, Anne-Sophie, author. Badoc, Michel, author.
Preferred Shelf Number 
HF5415.12615
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003019978
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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3. 
Cover image for Nöropazarlama perspektifinden kokusal pazarlama : marka mı satın alıyoruz koku mu ?
Nöropazarlama perspektifinden kokusal pazarlama : marka mı satın alıyoruz koku mu ?
Author 
Kara, Mehmet. Yücel, Nurcan.
Preferred Shelf Number 
HF5415.12615 K37 2019
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4. 
Cover image for Yalın startup : sürekli inovasyon nasıl başarı sağlar
Yalın startup : sürekli inovasyon nasıl başarı sağlar
Author 
Ries, Eric. Güngördü, Ece. Akman, Zeynep Hale.
Preferred Shelf Number 
HD62.5 R54 2018
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5. 
Cover image for Tüketim sosyolojisi
Tüketim sosyolojisi
Author 
Duman, M. Zeki, author.
Preferred Shelf Number 
HF5415.32 D86 2018
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6. 
Cover image for Essential oils in food processing : chemistry, safety and applications
Essential oils in food processing : chemistry, safety and applications
Author 
Hashemi, Seyed Mohammad Bagher, 1986- editor. Khaneghah, Amin Mousavi, editor. Sant'Ana, Anderson de Souza, editor.
Preferred Shelf Number 
TP958 .E875 2018
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781119149392
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7. 
Cover image for Tüketici davranışı nörolojisi : nöroekonomi-eeg yöntemi ile nöromarketing uygulaması
Tüketici davranışı nörolojisi : nöroekonomi-eeg yöntemi ile nöromarketing uygulaması
Author 
Yorgancılar, F. Nur
Preferred Shelf Number 
HF5415.12615 Y67 2015
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8. 
Cover image for Advances in Practical Applications of Agents, Multi-Agent Systems, and Sustainability: The PAAMS Collection 13th International Conference, PAAMS 2015, Salamanca, Spain, June 3-4, 2015, Proceedings
Advances in Practical Applications of Agents, Multi-Agent Systems, and Sustainability: The PAAMS Collection 13th International Conference, PAAMS 2015, Salamanca, Spain, June 3-4, 2015, Proceedings
Author 
Demazeau, Yves. editor. Decker, Keith S. editor. Bajo Pérez, Javier. editor. de la Prieta, Fernando. editor. SpringerLink (Online service)
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ONLINE
Electronic Access 
https://doi.org/10.1007/978-3-319-18944-4
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9. 
Cover image for Gerçeği algıla : nöropazarlama yolculuğunda ilk adımlar
Gerçeği algıla : nöropazarlama yolculuğunda ilk adımlar
Author 
Girişken, Yener
Preferred Shelf Number 
HF5415.12615 G57 2015
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10. 
Cover image for Consumers and individuals in China standing out, fitting in
Consumers and individuals in China standing out, fitting in
Author 
Griffiths, Michael B., 1979-
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ONLINE
Electronic Access 
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11. 
Cover image for The economics of ecosystems and biodiversity in business and enterprise
The economics of ecosystems and biodiversity in business and enterprise
Author 
Bishop, Joshua.
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ONLINE
Electronic Access 
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12. 
Cover image for Preference, value, choice, and welfare
Preference, value, choice, and welfare
Author 
Hausman, Daniel M., 1947-
Preferred Shelf Number 
ONLINE
Electronic Access 
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=432747
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