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Subject: Marketing research.

Author

Churchill, Gilbert A.

(3)

Netemeyer, Richard G., 1956-

(3)

Bearden, William O., 1945- Handbook of marketing scales.

(2)

(2)

Hair, Joseph F.

(2)

(2)

Kurtuluş, Kemal.

(2)

Malhotra, Naresh K.

(2)

(1)

Ares, Gaston, editor.

(1)

Association for Consumer Research (U.S.)

(1)

Bearden, William O., 1945-

(1)

Beckley, Jacqueline H.

(1)

Borça, Güven.

(1)

Burns, Alvin C.

(1)

Bush, Robert P.

(1)

Bush, Ronald F.

(1)

Chisnall, Peter.

(1)

Delarue, Julien, editor.

(1)

Deshpande, Rohit.

(1)

Er, İclem, çev.

(1)

(1)

Granata, Giuseppe, 1965- editor.

(1)

Graves, Philip.

(1)

Hackley, Christopher E.

(1)

Housden, Matthew.

(1)

IGI Global, publisher.

(1)

Iacobucci, Dawn, ort. yaz.

(1)

Kaden, Robert J.

(1)

Kavak, Bahtışen.

(1)

Kaygın, Canan.

(1)

Khoo, Hong Meng.

(1)

Kolb, Bonita M.

(1)

Külekçi Dağdeviren, Tuğba.

(1)

Lamb, Charles W.

(1)

Lawlor, J. Ben, editor.

(1)

(1)

Lopetcharat, Kannapon.

(1)

Marketing Science Institute.

(1)

Marshall, Roger.

(1)

(1)

McDaniel, Carl D.

(1)

McDaniel, Carl.

(1)

Mentzer, John T.

(1)

(1)

Moon, Mark A., 1955-

(1)

Moore, Karl, 1955-

(1)

(1)

Orel, Fatma Demirci.

(1)

Ortinau, David J.

(1)

Paredes, Maria Dulce.

(1)

Pareek, Niketh.

(1)

Pattinson, Hugh.

(1)

Peluso, Alessandro M., 1978-

(1)

Prince, Melvin.

(1)

(1)

Rogeaux, Michel, editor.

(1)

(1)

Silver, Lawrence S., 1948-

(1)

Sponder, Marshall.

(1)

Tartaglione, Andrea Moretta, 1971- editor.

(1)

Tsiakis, Theodosios, 1978- editor.

(1)

Varela Tomasco, Paula, editor.

(1)

Webb, John Richard, 1949-

(1)

Woodside, Arch G.

(1)

Wrenn, Bruce. Marketing research.

(1)

Çakırer, Mehmet Akif.

(1)

Language

(33)

(10)

Publication Date

-

(5)

(4)

(3)

(3)

(3)

(3)

(3)

(3)

(2)

(2)

(2)

(2)

(2)

(2)

(1)

(1)

(1)

(1)

Subject

Pazarlama araştırması.

(11)

PAZARLAMA ARAŞTIRMASI.

(7)

Consumer behavior -- Research.

(4)

Consumer behavior.

(3)

Marketing -- Management.

(3)

(3)

Consumers -- Research.

(2)

Customer services.

(2)

Food -- Sensory evaluation.

(2)

(2)

(2)

Business planning.

(1)

Consumer profiling.

(1)

Consumer satisfaction -- Research -- Methodology.

(1)

Consumer satisfaction.

(1)

Corporate culture.

(1)

Corporations -- Growth.

(1)

Creative ability in business.

(1)

Electronic books.

(1)

Entrepreneurship.

(1)

Export marketing -- Management.

(1)

(1)

Industrial marketing -- Research.

(1)

Internet marketing.

(1)

Management -- Research.

(1)

Market segmentation.

(1)

Marketing -- Toolbox.

(1)

Marketing research -- Case studies.

(1)

Marketing research -- Methodology.

(1)

MÜŞTERİ HİZMETLERİ.

(1)

New products -- Management.

(1)

PAZARLAMA ARAŞTIRMASI

(1)

Pazarlama -- Alet çantası.

(1)

Product management -- Mathematical models.

(1)

Purchasing -- Research.

(1)

(1)

Sales forecasting.

(1)

Sensory evaluation.

(1)

Social marketing.

(1)

(1)

Success in business.

(1)

TÜKETİCİLER -- ARAŞTIRMA.

(1)

YÖNETİM -- ARAŞTIRMA.

(1)

Material Type

Shelf Location

Beytepe General Collection

Beytepe Tez Koleksiyonu

Electronic Library

Library

Beytepe Library

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25.

Cover image for Novel techniques in sensory characterization and consumer profiling

Novel techniques in sensory characterization and consumer profiling

Novel techniques in sensory characterization and consumer profiling

Author

Varela Tomasco, Paula, editor. Ares, Gaston, editor.

Preferred Shelf Number

ONLINE(356609.1)

Electronic Access

Distributed by publisher. Purchase or institutional license may be required for access.

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26.

Cover image for Rapid sensory profiling techniques and related methods : applications in new product development and consumer research

Rapid sensory profiling techniques and related methods : applications in new product development and consumer research

Rapid sensory profiling techniques and related methods : applications in new product development and consumer research

Author

Delarue, Julien, editor. Lawlor, J. Ben, editor. Rogeaux, Michel, editor.

Preferred Shelf Number

ONLINE(355367.1)

Electronic Access

ScienceDirect http://www.sciencedirect.com/science/book/9781782422488

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27.

Cover image for Consumer.ology the truth about consumers and the psychology of shopping

Consumer.ology the truth about consumers and the psychology of shopping

Consumer.ology the truth about consumers and the psychology of shopping

Author

Graves, Philip.

Preferred Shelf Number

ONLINE

Electronic Access

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=521330

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28.

Cover image for Social media analytics effective tools for building, interpreting, and using metrics

Social media analytics effective tools for building, interpreting, and using metrics

Social media analytics effective tools for building, interpreting, and using metrics

Author

Sponder, Marshall.

Preferred Shelf Number

ONLINE

Electronic Access

Subscription required

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29.

Cover image for Product innovation toolbox a field guide to consumer understanding and research

Product innovation toolbox a field guide to consumer understanding and research

Product innovation toolbox a field guide to consumer understanding and research

Author

Beckley, Jacqueline H. Paredes, Maria Dulce. Lopetcharat, Kannapon.

Preferred Shelf Number

ONLINE

Electronic Access

Ebook Library http://public.eblib.com/EBLPublic/PublicView.do?ptiID=861624
John Wiley http://dx.doi.org/10.1002/9781118229248
http://swb.eblib.com/patron/FullRecord.aspx?p=861624

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30.

Cover image for Consumer satisfaction advancements in theory, modeling, and empirical findings

Consumer satisfaction advancements in theory, modeling, and empirical findings

Consumer satisfaction advancements in theory, modeling, and empirical findings

Author

Peluso, Alessandro M., 1978-

Preferred Shelf Number

ONLINE

Electronic Access

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=485697

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31.

Cover image for Marketing the basics

Marketing the basics

Marketing the basics

Author

Moore, Karl, 1955- Pareek, Niketh.

Preferred Shelf Number

ONLINE

Electronic Access

Click here to view

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32.

Cover image for Pazarlama araştırmaları : Tasarım ve analiz

Pazarlama araştırmaları : Tasarım ve analiz

Pazarlama araştırmaları : Tasarım ve analiz

Author

Kavak, Bahtışen.

Preferred Shelf Number

HF5415.2 K38 2008

Format:

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Beytepe Library~4

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33.

Cover image for The fast path to corporate growth leveraging knowledge and technologies to new market applications

The fast path to corporate growth leveraging knowledge and technologies to new market applications

The fast path to corporate growth leveraging knowledge and technologies to new market applications

Author

Meyer, Marc H.

Preferred Shelf Number

ONLINE

Electronic Access

Oxford scholarship online http://dx.doi.org/10.1093/acprof:oso/9780195180862.001.0001

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34.

Cover image for Marketing essentials

Marketing essentials

Marketing essentials

Author

McDaniel, Carl Lamb, Charles W. Hair, Joseph F.

Preferred Shelf Number

HF5415.2 M325 2007

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35.

Cover image for Pazarlama araştırmalarına giriş (SPSS Destekli)

Pazarlama araştırmalarına giriş (SPSS Destekli)

Pazarlama araştırmalarına giriş (SPSS Destekli)

Author

Nakip, Mahir.

Preferred Shelf Number

HF5415.2 N355 2005

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36.

Cover image for Sales forecasting management a demand management approach

Sales forecasting management a demand management approach

Sales forecasting management a demand management approach

Author

Mentzer, John T. Moon, Mark A., 1955-

Preferred Shelf Number

ONLINE(369280.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/books/sales-forecasting-management-2e

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