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Koç, Erdoğan
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IGI Global, publisher.
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Tüketici davranışı.
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25. 
Cover image for Digital currency and consumption : the meaning of money in an era of digital currency
Digital currency and consumption : the meaning of money in an era of digital currency
Author 
Khan, Jashim, author. Belk, Russell W., author.
Preferred Shelf Number 
HG1710
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003425021
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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26. 
Cover image for Tüketici davranışı ve pazarlama stratejileri : global ve yerel yaklaşım
Tüketici davranışı ve pazarlama stratejileri : global ve yerel yaklaşım
Author 
Koç, Erdoğan
Preferred Shelf Number 
HF5415.32 K63 2025
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27. 
Cover image for The Routledge handbook of identity and consumption
The Routledge handbook of identity and consumption
Author 
Ruvio, Ayalla, editor. Belk, Russell W., editor.
Preferred Shelf Number 
HF5415.32
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003383628
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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28. 
Cover image for Consumer decision-making, analytics and AI
Consumer decision-making, analytics and AI
Author 
Smith, Andrew (Andrew Peter), author.
Preferred Shelf Number 
Q335
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003507482
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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29. 
Cover image for Understanding Information History The Case of America in 1920
Understanding Information History The Case of America in 1920
Author 
Aspray, William. author. (orcid)0000-0002-9161-1098 SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1007/978-3-031-44134-9
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30. 
Cover image for Country of origin effect in international business : strategic and consumer perspectives
Country of origin effect in international business : strategic and consumer perspectives
Author 
Witek-Hajduk, Marzanna Katarzyna, editor. Grudecka, Anna, editor.
Preferred Shelf Number 
HF1379
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003413639
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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31. 
Cover image for Mastering marketing data science : a comprehensive guide for today's marketers
Mastering marketing data science : a comprehensive guide for today's marketers
Author 
Brown, Iain, 1942- author.
Preferred Shelf Number 
HF5415.125 .B76 2024
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781394309436
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32. 
Cover image for Buyer personas : gain deep insight into your customers' buying decisions and win more business
Buyer personas : gain deep insight into your customers' buying decisions and win more business
Author 
Kraus, Jim (President of Buyer Persona Institute), author. Revella, Adele, author.
Preferred Shelf Number 
HF5415.32 .R48 2024
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308699
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33. 
Cover image for Consumer behaviour and digital transformation
Consumer behaviour and digital transformation
Author 
Gbadamosi, Ayantunji, author.
Preferred Shelf Number 
HF5415.32
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003242031
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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34. 
Cover image for The darker side of social media : consumer psychology and mental health
The darker side of social media : consumer psychology and mental health
Author 
Scheinbaum, Angeline Close, editor.
Preferred Shelf Number 
HM742
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003410058
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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35. 
Cover image for Hofstede matters
Hofstede matters
Author 
Magala, Sławomir, editor. Erten, Christiane, editor. Bell, Roger Matthew, editor. Claes, Marie-Thérèse, editor.
Preferred Shelf Number 
HM1031 .H64
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003410348
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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36. 
Cover image for Food Analogues: Emerging Methods and Challenges
Food Analogues: Emerging Methods and Challenges
Author 
CAN, Özlem Pelin. editor. GÖKSEL SARAÇ, Meryem. editor. (orcid)0000-0002-8190-2406 ASLAN TÜRKER, Duygu. editor. (orcid)0000-0002-9579-8347 SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1007/978-3-031-69872-9
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