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1. 
Cover image for Artificial intelligence for marketing management
Artificial intelligence for marketing management
Author 
Thaichon, Park, editor. Quach, Sara, editor.
Preferred Shelf Number 
HF5415 .E7959 2023 EB
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003280392
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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2. 
Cover image for Mountain resort marketing and management
Mountain resort marketing and management
Author 
Solelhac, Armelle, author.
Preferred Shelf Number 
TX911.3 .M27 S65 2022
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003039396
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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3. 
Cover image for Marketing management : a cultural perspective
Marketing management : a cultural perspective
Author 
Visconti, Luca M., editor. Peñaloza, Lisa, editor. Toulouse, Nil, editor.
Preferred Shelf Number 
HF5415.13
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9780203710807
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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4. 
Cover image for Marketing communications management : analysis, planning, implementation
Marketing communications management : analysis, planning, implementation
Author 
Copley, Paul.
Preferred Shelf Number 
HF5415.123 C67 2014
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5. 
Cover image for Pharmacy management, leadership, marketing, and finance
Pharmacy management, leadership, marketing, and finance
Author 
Chisholm-Burns, Marie A. Vaillancourt, Allison M. Shepherd, Marv.
Preferred Shelf Number 
QV 737 C5421 2014
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6. 
Cover image for Moderne Marketing-Kommunikation System – Prozess – Management
Moderne Marketing-Kommunikation System – Prozess – Management
Author 
Tropp, Jörg. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-531-92802-9
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7. 
Cover image for International marketing management text and cases
International marketing management text and cases
Author 
Mathur, U. C., 1938-
Preferred Shelf Number 
ONLINE(368587.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/international-marketing-management
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8. 
Cover image for Multi-Channel-Communications- und Marketing-Management
Multi-Channel-Communications- und Marketing-Management
Author 
Emrich, Christin. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-8349-9685-5
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9. 
Cover image for Marketing management : knowledge and skills
Marketing management : knowledge and skills
Author 
Peter, J. Paul. Donnelly, James H.
Preferred Shelf Number 
HF5415.13 .P484 2007
Format: 
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10. 
Cover image for Handbook of services marketing & management
Handbook of services marketing & management
Author 
Swartz, Teresa A. Iacobucci, Dawn.
Preferred Shelf Number 
ONLINE(368447.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/reference/handbook-of-services-marketing-and-management
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11. 
Cover image for Marketing research : Management and methods
Marketing research : Management and methods
Author 
Wentz, Walter B.
Preferred Shelf Number 
HF 5415.2 W45 1972
Format: 
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12. 
Cover image for Lubricant marketing, selling, and key account management
Lubricant marketing, selling, and key account management
Author 
Whitby, R. David, author.
Preferred Shelf Number 
HD9579 .L82
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003318392
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