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37. 
Cover image for The Routledge handbook of digital consumption
The Routledge handbook of digital consumption
Author 
Llamas, Rosa, editor. Belk, Russell W., editor.
Preferred Shelf Number 
HM851
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003317524
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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38. 
Cover image for Marketing by contingency in the time of Covid-19 : overcoming business crises and meeting marketing challenges
Marketing by contingency in the time of Covid-19 : overcoming business crises and meeting marketing challenges
Author 
Peña, Alicia de la (Lecturer in marketing), editor. Amezcua Nunez, Juan Bernardo, editor.
Preferred Shelf Number 
HF5415
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003300694
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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39. 
Cover image for Advertising and consumer society : a critical introduction
Advertising and consumer society : a critical introduction
Author 
Holm, Nicholas, author.
Preferred Shelf Number 
HF5811
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003253037
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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40. 
Cover image for ABUSIVE CUSTOMER breaking the silence around customers' aggressive behavior.
ABUSIVE CUSTOMER breaking the silence around customers' aggressive behavior.
Author 
Yorgov, Ivaylo.
Preferred Shelf Number 
HF5415.32
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003402565
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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41. 
Cover image for Customer experience analytics : how customers can better guide your web and app design decisions
Customer experience analytics : how customers can better guide your web and app design decisions
Author 
Arikan, Akin, 1969- author.
Preferred Shelf Number 
HF5415.335
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003335191
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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42. 
Cover image for Corporate social responsibility and marketing ethics : the effects of value-based marketing on consumer behaviour
Corporate social responsibility and marketing ethics : the effects of value-based marketing on consumer behaviour
Author 
Howaniec, Honorata, author.
Preferred Shelf Number 
HD60
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003317364
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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43. 
Cover image for Product innovation toolbox : a field guide to consumer understanding and research
Product innovation toolbox : a field guide to consumer understanding and research
Author 
Lopetcharat, Kannapon, editor. Paredes, Dulce, 1958- editor. Beckley, Jacqueline H., editor.
Preferred Shelf Number 
TS170 .P758 2023
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781119723226
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44. 
Cover image for Dürtme : sağlık, zenginlik ve mutluluk için alınan kararları geliştirmek üzerine
Dürtme : sağlık, zenginlik ve mutluluk için alınan kararları geliştirmek üzerine
Author 
Thaler, Richard H., 1945- Sunstein, Cass R. Günsel, Enver.
Preferred Shelf Number 
HB74.P8 T5319 2022
Format: 
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45. 
Cover image for Success in social marketing : 100 case studies from around the globe
Success in social marketing : 100 case studies from around the globe
Author 
Lee, Nancy R., author. Kotler, Philip, author.
Preferred Shelf Number 
HF5414
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003272106
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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46. 
Cover image for Consumer capitalism : origins, evolution and paradox
Consumer capitalism : origins, evolution and paradox
Author 
Watkins, John (John Phillip), author.
Preferred Shelf Number 
HB801
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9780429443763
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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47. 
Cover image for Sport consumer behaviour : marketing strategies
Sport consumer behaviour : marketing strategies
Author 
Funk, Daniel C. (Daniel Carl), 1964- author. Alexandris, Kostas, author. McDonald, Heath, author.
Preferred Shelf Number 
GV716
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003092537
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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48. 
Cover image for Consumer behaviour in tourism
Consumer behaviour in tourism
Author 
Horner, Susan, 1956- author. Swarbrooke, John, author.
Preferred Shelf Number 
G155 .A1
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003046721
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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