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SpringerLink (Online service)

(36)

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(8)

Jones, John Philip.

(7)

Kocabaş, Füsun.

(4)

Okazaki, Shintaro. editor.

(4)

Fincanon, Jason.

(3)

Lammenett, Erwin. author.

(3)

(3)

(3)

Schaeffler, Jimmy.

(3)

Özkan, Necati.

(3)

Akbulut, Nesrin Tan.

(2)

Akman, Zeynep Hale.

(2)

(2)

Alburger, James R., 1950-

(2)

Babacan, Muazzez.

(2)

Belch, Michael A., ort. yaz.

(2)

(2)

Bir, Ali Atıf.

(2)

Boylu, Ayfer Aydiner.

(2)

Dağtaş, Banu, 1965-

(2)

Diehl, Sandra. editor.

(2)

Dru, Jean-Marie.

(2)

Fearn-Banks, Kathleen.

(2)

Gerçeker, Mustafa K.

(2)

Hürel, Feridun.

(2)

IGI Global, publisher.

(2)

Jaworski, Bernard J., ort. yaz.

(2)

(2)

McStay, Andrew, 1975-

(2)

Nah, Fiona. editor.

(2)

Pembecioğlu, Nilüfer.

(2)

Raposo, Daniel. editor.

(2)

Rayport, Jeffrey F.

(2)

(2)

Rivkin, Steve, 1947-

(2)

Siau, Keng. editor.

(2)

Sullivan, Luke.

(2)

Tayfur Gıyasettin.

(2)

Terlutter, Ralf. editor.

(2)

(2)

Yakın, Mehmet.

(2)

Yalım, Fevzi, çev.

(2)

(2)

Yavuz, Şahinde.

(2)

Yurttaş, Özge Uluğ.

(2)

(2)

İnal, Mehmet Emin,ort. yaz.

(2)

Ab Rahman, Nurul Hidayah. editor.

(1)

Abernathy, Penelope Muse, 1951- author.

(1)

Acharya, Anirudh, author.

(1)

(1)

(1)

Aggarwal, Ashita, author.

(1)

(1)

(1)

Aktuğlu, Işıl Karpat.

(1)

(1)

Al-Emran, Mostafa. editor.

(1)

Al-Sharafi, Mohammed A. editor.

(1)

Alcaraz, Marina.

(1)

(1)

Alozie, Emmanuel C.

(1)

(1)

Alrabaee, Saed. editor.

(1)

Alt, Florian. editor.

(1)

Altunbaş, Hüseyin.

(1)

Altıner, Serap.

(1)

Anderson, Ross. http://viaf.org/viaf/sourceID/LC%7cnb2004300232

(1)

(1)

Andrews, David L., 1962- editor.

(1)

Andrews, David L., 1962-, ed.

(1)

Applegate, Edd.

(1)

Argenti, Paul A.

(1)

Arntson, Amy E.

(1)

Aronson, Elliot.

(1)

Arrington, Tracy

(1)

Art Directors Club Of New York.

(1)

Arts décoratifs (Organization : Paris, France)

(1)

Asahi, Yumi. editor.

(1)

(1)

Aslan, Ali Çetin

(1)

Aspray, William. author.

(1)

Atkin, Charles K.

(1)

Augey, Dominique, author.

(1)

(1)

Aycock, Frank A., author.

(1)

B.Martin Pedersen Graphis

(1)

Babiloni, Fabio. author.

(1)

Babür Tosun, Nurhan.

(1)

Bacca-Acosta, Jorge. editor.

(1)

Baines, Paul, 1973-

(1)

(1)

Balcı, Şükrü.

(1)

Balkan, İlker.

(1)

Balkaş, Elif Eda.

(1)

(1)

Baron, Roger B.

(1)

Barrett, Jeffrey S., author.

(1)

(1)

Bartel Sheehan, Kim, 1958- author.

(1)

Bartolomeo, Giovanni, 1977, author.

(1)

Barton, Roger, 1903-

(1)

Batislam, Erol.

(1)

Başarır, Murat.

(1)

Başev, Sinem Eyice.

(1)

Beattie, Trevor.

(1)

Beaverstock, Jonathan V.

(1)

(1)

Beckwith, Christine Clifford.

(1)

Beckwith, Harry

(1)

Bel Mallen, Ignacio, editor.

(1)

Belch, George Eugene

(1)

Belch, George Eugene.

(1)

Bell, Jason (Computer scientist)

(1)

Benatallah, Boualem. editor.

(1)

Bennett, Anthony G.

(1)

Berger, Arthur Asa, 1933-

(1)

Berges, Steve, 1959-

(1)

Berkowitz, Eric N.

(1)

Berry, Ira R., 1942-

(1)

Bestavros, Azer. editor.

(1)

Beyerle, Tulga, editor, publisher.

(1)

Bidgoli, Hossein.

(1)

Bignens, Christoph.

(1)

Birand, Mehmet Ali. Hürriyet 50. yıl belgeseli.

(1)

Bivins, Thomas H. (Thomas Harvey), 1947-

(1)

Bivins, Thomas H. (Thomas Harvey), 1947- author.

(1)

Blakeman, Robyn, 1958-

(1)

Blees, Christian W., author.

(1)

Bobbitt, Randy, 1955- author.

(1)

Bodian, Nat G., 1921-

(1)

Bogusky, A. M. (Alex M.)

(1)

Bolliger, C.T., editor.

(1)

Bontcheva, Kalina. editor.

(1)

Bora, Vahit, çev.

(1)

Bosshard, Hans Rudolph, 1929-

(1)

Bouquillion, Philippe, author.

(1)

(1)

Brennan, Linda L., editor.

(1)

Briana, Despina D. editor.

(1)

Buckingham, David.

(1)

Bukata, R. P., author.

(1)

Bull, Stephen, 1971- editor.

(1)

Bund Deutscher Gebrauchsgraphiker.

(1)

Burke, John D., 1917-

(1)

Burnett, John, ort. yaz.

(1)

Burns, David J., 1958- editor.

(1)

Busche, Laura, author.

(1)

Bush, Lee (Professor of strategic communications), author.

(1)

Büker, Seçil.

(1)

Cahyani, Niken Dwi Wahyu. editor.

(1)

Calcott, Lori. author.

(1)

(1)

(1)

(1)

Carlson, Greg N., 1948-

(1)

(1)

Carro, Belén, author.

(1)

Carroll, Leo G., 1886-1972.

(1)

Carré, Dominique, author.

(1)

Catania, Barbara. editor.

(1)

Cattaneo, Eleonora, editor.

(1)

Cem, İsmail Hayri.

(1)

Cenoz Jasone, editor.

(1)

Cetina Presuel, Rodrigo, editor.

(1)

Chakraborty, Abhijnan. editor.

(1)

Chakravarthy, Vedula V. S. S. S. editor.

(1)

Chakravarty, Rajat, author.

(1)

Chambers, Donna.

(1)

(1)

Cheng, Hong, 1958- editor.

(1)

Cherubino, Patrizia. author.

(1)

Chwe, Michael Suk-Young, 1965-

(1)

(1)

Ciochetto, Lynne.

(1)

Close, Angeline.

(1)

Cohen, Marshal.

(1)

Cohen, Yoel, 1953- editor.

(1)

(1)

Commuri, Suraj, author.

(1)

Conlan, Owen. editor.

(1)

Cook, Daniel Thomas, 1961-

(1)

(1)

Cooper, Scott W.

(1)

Cope, Jon, editor.

(1)

(1)

Corredoira y Alfonso, Loreto, editor.

(1)

Correia Castilho, Luísa. editor.

(1)

Corrigan, Peter, 1955-

(1)

Costello, Joyce, editor.

(1)

(1)

Crawford, Robert, 1975- author.

(1)

Crawford, Robert, 1975- editor.

(1)

Cullen, Kristin.

(1)

Cılızoğlu, Gamze Yetkin.

(1)

Dabholkar, Pratibha A., author.

(1)

Dahlén, Micael. editor.

(1)

Darıcı, Sefer.

(1)

Language

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(135)

(10)

(2)

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Multiple languages

(1)

Publication Date

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Subject

(98)

BUSINESS & ECONOMICS / Advertising & Promotion

(36)

(34)

Internet advertising.

(32)

(31)

Internet marketing.

(28)

BUSINESS & ECONOMICS / Marketing / General

(20)

Communication in marketing.

(20)

Branding (Marketing)

(19)

Electronic books.

(18)

Advertising -- Social aspects.

(17)

(17)

SOCIAL SCIENCE / Media Studies

(15)

(12)

(11)

Brand name products.

(11)

Consumer behavior.

(11)

Public relations.

(11)

(11)

(10)

Advertising -- Psychological aspects.

(9)

Advertising -- Turkey.

(8)

Advertising -- Brand name products.

(7)

Advertising layout and typography.

(7)

Advertising media planning.

(7)

Advertising, Political.

(7)

BUSINESS & ECONOMICS / Public Relations

(7)

BUSINESS & ECONOMICS.

(7)

Computational intelligence.

(7)

(7)

Strategic planning.

(7)

İletişim, Pazarlamada.

(7)

Advertising -- Research.

(6)

Advertising -- United States.

(6)

Advertising copy.

(6)

BUSINESS & ECONOMICS / General

(6)

Creative ability in business.

(6)

Electronic commerce.

(6)

Reklam tasarımı ve tipografisi.

(6)

SATIŞ GELİŞTİRME.

(6)

(6)

Advertising -- History.

(5)

Advertising -- Moral and ethical aspects.

(5)

Advertising, Political -- Turkey.

(5)

Artificial intelligence.

(5)

BUSINESS & ECONOMICS / Consumer Behavior

(5)

BUSINESS & ECONOMICS / Industries / Media & Communications Industries

(5)

Consumption (Economics) -- Social aspects.

(5)

Customer relations.

(5)

Facebook (Electronic resource)

(5)

LANGUAGE ARTS & DISCIPLINES / Communication

(5)

(5)

Reklam -- Türkiye.

(5)

Sales promotion.

(5)

Web sites -- Design.

(5)

Word-of-mouth advertising.

(5)

Advertising -- Management.

(4)

Advertising -- Social aspects

(4)

Advertising and children.

(4)

Advertising laws -- Turkey.

(4)

BUSINESS & ECONOMICS / Marketing / Multilevel

(4)

Commercial art.

(4)

Digital signage.

(4)

Handbooks and manuals.

(4)

(4)

Marketing -- Management.

(4)

Marketing -- Moral and ethical aspects.

(4)

Online social networks -- Economic aspects.

(4)

Reklam -- Araştırma.

(4)

Reklam hukuku -- Türkiye.

(4)

Reklamcılık -- Sosyal açıdan.

(4)

Sex in advertising.

(4)

Social media -- Marketing.

(4)

Success in business.

(4)

Television advertising.

(4)

İnternet reklamcılığı.

(4)

Advertisers -- Biography.

(3)

Advertising -- Audio-visual equipment.

(3)

Advertising -- Case studies.

(3)

Advertising -- Cross-cultural studies.

(3)

Advertising -- History

(3)

Advertising -- Psychological aspects

(3)

Advertising -- Tourism.

(3)

Advertising -- Vocational guidance.

(3)

Advertising agencies.

(3)

BUSINESS & ECONOMICS -- Industrial Management.

(3)

BUSINESS & ECONOMICS -- Management Science.

(3)

BUSINESS & ECONOMICS -- Management.

(3)

BUSINESS & ECONOMICS -- Organizational Behavior.

(3)

Business communication.

(3)

Business enterprises -- Computer networks.

(3)

Campaign management -- Turkey.

(3)

Communication in organizations.

(3)

(3)

(3)

Computer animation.

(3)

Computer science.

(3)

Consumer satisfaction.

(3)

Data protection.

(3)

Elections -- Turkey.

(3)

Flash (Computer file)

(3)

Graphic arts -- Technique.

(3)

Guides et manuels.

(3)

Handbooks and manuals

(3)

Internet marketing

(3)

Internet of things.

(3)

(3)

LANGUAGE ARTS & DISCIPLINES / Linguistics

(3)

Machine learning.

(3)

(3)

Marketing -- Political aspects -- Turkey.

(3)

Marketing -- Technological innovations.

(3)

Marketing sur Internet.

(3)

Mass media -- Moral and ethical aspects.

(3)

(3)

Pazarlama -- Siyasi yönleri -- Türkiye.

(3)

Persuasion (Psychology)

(3)

(3)

Reklam yöneticileri -- Biyografi

(3)

Reklam, Siyasi.

(3)

Reklamcılık -- Tarih

(3)

SOCIAL SCIENCE.

(3)

Signs and signboards.

(3)

Social media -- Economic aspects.

(3)

(3)

Television advertising and children.

(3)

Television in political -- Turkey.

(3)

Turkey -- Politics and government.

(3)

(3)

İLETİŞİM, PAZARLAMADA.

(3)

Advertising -- Communication.

(2)

Advertising -- Fashion.

(2)

Advertising -- India.

(2)

Advertising -- Language.

(2)

Advertising -- Social aspects -- United States.

(2)

Advertising -- Technological innovations.

(2)

Advertising -- Turkey -- Biography.

(2)

Advertising -- Turkey -- History.

(2)

Advertising -- United States -- History -- 20th century.

(2)

Advertising campaigns.

(2)

Advertising copy -- Handbooks, manuals, etc.

(2)

Advertising copy -- Turkey.

(2)

Advertising laws -- European Union countries.

(2)

Advertising laws -- United States.

(2)

Advertising laws.

(2)

Advertising photography.

(2)

Advertising, Direct-mail.

(2)

Advertising, Political -- United States.

(2)

Advocacy advertising -- United States.

(2)

(2)

BUSINESS & ECONOMICS / Business Communication / General

(2)

BUSINESS & ECONOMICS / Business Ethics

(2)

BUSINESS & ECONOMICS / International / Marketing

(2)

BUSINESS & ECONOMICS / Management

(2)

BUSINESS & ECONOMICS / Marketing / Research

(2)

BUSINESS & ECONOMICS / Workplace Culture

(2)

Brand name products -- Research.

(2)

Brand name products -- Social aspects.

(2)

(2)

(2)

Communication Studies.

(2)

Communication in politics.

(2)

Comparative advertising.

(2)

Consumer behavior

(2)

Consumer education -- United States.

(2)

Consumers -- Attitudes.

(2)

Cooperating objects (Computer systems).

(2)

Corporate culture.

(2)

Corporate image.

(2)

Corporations -- Public relations.

(2)

Creative ability.

(2)

Crisis management -- Case studies.

(2)

Customer loyalty.

(2)

Cyber-Physical Systems.

(2)

Data Engineering.

(2)

Data and Information Security.

(2)

(2)

Direct marketing.

(2)

Drug development -- United States.

(2)

Economics/Management Science.

(2)

Electronic commerce -- Case studies.

(2)

Engineering -- Data processing.

(2)

English language -- Discourse analysis.

(2)

Entrepreneurship.

(2)

Fashion merchandising.

(2)

Freedom of speech.

(2)

Globalization -- Economic aspects.

(2)

Grafik Sanatlar -- Teknik.

(2)

Grafik tasarım (Tipografi).

(2)

Graphic design (Typography)

(2)

Göstergebilim.

(2)

Güzel Sanatlar -- Süreli yayınlar

(2)

HEALTH & FITNESS / Beauty & Grooming

(2)

Halkla ilişkiler.

(2)

Internet advertising

(2)

Internet des objets.

(2)

Internet of things

(2)

Journalistic ethics.

(2)

Kitle iletişim araçları.

(2)

Knowledge management.

(2)

Material Type

Shelf Location

Beytepe Art Collection

Beytepe General Collection

Beytepe Görsel-İşitsel Koleksiyonu

Beytepe Süreli Yayın Koleksiyonu

Beytepe Tez Koleksiyonu

Electronic Library

Karger E-Book Collection

Law General Collection

Prof.Dr.Onur Bilge Kulak Collection

Sağlık Bilimleri Genel Koleksiyon

Taylor Francis E-Book Collection

Wiley E-Book Collection

Library

Beytepe Library

Health Sciences Library

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1.

Cover image for The persuasive power of campaign advertising

The persuasive power of campaign advertising

The persuasive power of campaign advertising

Author

Ridout, Travis N., 1974- Franz, Michael M., 1976- Project Muse.

Preferred Shelf Number

ONLINE

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2.

Cover image for Advertising its business, culture and careers

Advertising its business, culture and careers

Advertising its business, culture and careers

Author

Tibbs, Andy, 1964- Beattie, Trevor.

Preferred Shelf Number

ONLINE

Electronic Access

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3.

Cover image for Advertising a very short introduction

Advertising a very short introduction

Advertising a very short introduction

Author

Fletcher, Winston.

Preferred Shelf Number

ONLINE

Electronic Access

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=324048

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4.

Cover image for Advertising in modern and postmodern times

Advertising in modern and postmodern times

Advertising in modern and postmodern times

Author

Odih, Pamela.

Preferred Shelf Number

ONLINE(367671.1)

Electronic Access

SAGE knowledge http://sk.sagepub.com/books/advertising-in-modern-and-postmodern-times

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5.

Cover image for Advertising cultures gender, commerce, creativity

Advertising cultures gender, commerce, creativity

Advertising cultures gender, commerce, creativity

Author

Nixon, Sean, 1966-

Preferred Shelf Number

ONLINE(367670.1)

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6.

Cover image for Advertising in tourism and leisure

Advertising in tourism and leisure

Advertising in tourism and leisure

Author

Morgan, Nigel. Pritchard, Annette, ort. yaz.

Preferred Shelf Number

HF 6161.T63 M67 2001

Format:

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7.

Cover image for The ultimate secrets of advertising

The ultimate secrets of advertising

The ultimate secrets of advertising

Author

Jones, John Philip.

Preferred Shelf Number

ONLINE(369746.1)

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8.

Cover image for International advertising realities and myths

International advertising realities and myths

International advertising realities and myths

Author

Jones, John Philip.

Preferred Shelf Number

ONLINE(368581.1)

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9.

Cover image for Advertising to children concepts and controversies

Advertising to children concepts and controversies

Advertising to children concepts and controversies

Author

Macklin, M. Carole. Carlson, Les.

Preferred Shelf Number

ONLINE(367673.1)

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10.

Cover image for The language of advertising : written texts

The language of advertising : written texts

The language of advertising : written texts

Author

Goddard, Angela, 1954-

Preferred Shelf Number

PE 1422 G63 1998

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11.

Cover image for My first sixty years in advertising

My first sixty years in advertising

My first sixty years in advertising

Author

Sackheim, Maxwell, 1890-

Preferred Shelf Number

HF 5861 S25 1970

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12.

Cover image for Measuring advertising readership and results

Measuring advertising readership and results

Measuring advertising readership and results

Author

Starch, Daniel, 1883-

Preferred Shelf Number

HF 5827 S75 1966

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