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IGI Global, publisher.
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1. 
Cover image for Strategic shopper marketing : driving shopper conversion by connecting the route to purchase with the route to market
Strategic shopper marketing : driving shopper conversion by connecting the route to purchase with the route to market
Author 
Krentzel, Georg August, author.
Preferred Shelf Number 
HF5415 .K6728 2021
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9780429201417
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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2. 
Cover image for The aging consumer : perspectives from psychology and marketing
The aging consumer : perspectives from psychology and marketing
Author 
Drolet, Aimee Leigh, editor. Yoon, Carolyn, 1960- editor.
Preferred Shelf Number 
HF5415.332 .O43 A455 2021
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9780429343780
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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3. 
Cover image for CONSUMER BEHAVIOUR AND THE ARTS : a marketing perspective.
CONSUMER BEHAVIOUR AND THE ARTS : a marketing perspective.
Author 
Colbert, François, editor. Astous, Alain d', 1952- editor.
Preferred Shelf Number 
HF5415.32
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9780429263118
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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4. 
Cover image for The new review economy : third-party review sites, reputation, and neo-liberal public relations in the digital age
The new review economy : third-party review sites, reputation, and neo-liberal public relations in the digital age
Author 
Novak, Alison N.
Preferred Shelf Number 
HD59 .N58 2021 EB
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003099437
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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5. 
Cover image for Consumer behaviour in tourism
Consumer behaviour in tourism
Author 
Horner, Susan, 1956- author. Swarbrooke, John, author.
Preferred Shelf Number 
G155 .A1
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003046721
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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6. 
Cover image for Tüketici davranışları : satın alma, sahip olma ve varoluş = Consumer behovior : buying, having and being
Tüketici davranışları : satın alma, sahip olma ve varoluş = Consumer behovior : buying, having and being
Author 
Solomon, Michael R.
Preferred Shelf Number 
HF5415.32 S619 2020
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7. 
Cover image for Tüketici davranışı ve çıpalama etkisi
Tüketici davranışı ve çıpalama etkisi
Author 
Uslu Divanoğlu, Sevilay. Kara, Fatma Zişan. Bilir, Hüsnü.
Preferred Shelf Number 
HF5415.32 U85 2020
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8. 
Cover image for Kuşaklarda tüketici etnosentrizmi ve tüketici husumeti
Kuşaklarda tüketici etnosentrizmi ve tüketici husumeti
Author 
Sarı, Sema.
Preferred Shelf Number 
HM721 S27 2020
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9. 
Cover image for Wayfinding, consumption, and air terminal design
Wayfinding, consumption, and air terminal design
Author 
Hubregtse, Menno, author.
Preferred Shelf Number 
NA6300
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9780429330230
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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10. 
Cover image for Dürtme : sağlık, zenginlik ve mutluluk ile ilgili kararları uygulamak
Dürtme : sağlık, zenginlik ve mutluluk ile ilgili kararları uygulamak
Author 
Thaler, Richard H., 1945- Sunstein, Cass R. Günsel, Enver.
Preferred Shelf Number 
HB74.P8 T5319
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11. 
Cover image for Predicting trends and building strategies for consumer engagement in retail environments
Predicting trends and building strategies for consumer engagement in retail environments
Author 
Granata, Giuseppe, 1965- editor. Tartaglione, Andrea Moretta, 1971- editor. Tsiakis, Theodosios, 1978- editor. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
Electronic Access 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7856-7
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12. 
Cover image for Structural equation modeling approaches to e-service adoption
Structural equation modeling approaches to e-service adoption
Author 
Akgul, Yakup, 1977- editor. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
Electronic Access 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-8015-7
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