Limit Search Results
Author
SpringerLink (Online service)
(18)
Babaoğul, Müberra.
(6)
Şener, Arzu.
(6)
Belk, Russell W., editor.
(5)
IGI Global, publisher.
(5)
Language
Publication Date
-
Subject
Consumer behavior.
(130)
BUSINESS & ECONOMICS / Consumer Behavior
(82)
BUSINESS & ECONOMICS / Marketing / General
(41)
Marketing.
(30)
BUSINESS & ECONOMICS / General
(23)
Material Type
Shelf Location
Library
Switch to list view
Switch to thumbnail view
Select an Action
335 Results Found Subscribe to search results
000000000000DEFAULT
Print
1. 
Cover image for Hofstede matters
Hofstede matters
Author 
Magala, Sławomir, editor. Erten, Christiane, editor. Bell, Roger Matthew, editor. Claes, Marie-Thérèse, editor.
Preferred Shelf Number 
HM1031 .H64
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003410348
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
2. 
Cover image for Storytelling in marketing and brand communications
Storytelling in marketing and brand communications
Author 
Moin, S. M. A., author.
Preferred Shelf Number 
HF5415.1255
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781032689548
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
3. 
Cover image for Digital public relations and marketing communication trends in Africa
Digital public relations and marketing communication trends in Africa
Author 
Njathi, Anne W., author. Watkins, Brandi, author.
Preferred Shelf Number 
HD59.6 .A35
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781032689654
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
4. 
Cover image for Practical digital marketing and AI psychology : how to gain online consumer trust and sales using technologies and psychology
Practical digital marketing and AI psychology : how to gain online consumer trust and sales using technologies and psychology
Author 
Gabay, J. Jonathan, author.
Preferred Shelf Number 
HF5415.1265
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003409793
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
5. 
Cover image for Luxury brand and art collaborations : postmodern consumer culture
Luxury brand and art collaborations : postmodern consumer culture
Author 
Carlotto, Federica, author.
Preferred Shelf Number 
HD9999 .L852
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003274094
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
6. 
Cover image for Visual methods in marketing and consumer research
Visual methods in marketing and consumer research
Author 
Kawaf, Fatema, editor. Dekel-Dachs, Ofer, editor.
Preferred Shelf Number 
HF5415.2
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003310877
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
7. 
Cover image for Customer service delivery in Africa : consumer perceptions of quality in selected African countries
Customer service delivery in Africa : consumer perceptions of quality in selected African countries
Author 
Hinson, Robert (Robert Ebo), author. Mensah, Esi Akyere, author. Odame, Doreen Anyamesem, author.
Preferred Shelf Number 
HF5415.5
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781032688466
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
8. 
Cover image for Internet of things in the food industry : challenges and opportunities for the internet of food things
Internet of things in the food industry : challenges and opportunities for the internet of food things
Author 
Rogala, Anna, author. Nestorowicz, Renata, 1974- author. Jerzyk, Ewa, author.
Preferred Shelf Number 
HD9000.9 .A1
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003401421
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: 
Availability 
Online Library~1
Available:
Copies:
9. 
Cover image for Discrimination testing in sensory evaluation
Discrimination testing in sensory evaluation
Author 
Rogers, Lauren, editor.
Preferred Shelf Number 
QP435 .D57 2024
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781118635353
Format: 
Availability 
Online Library~1
Available:
Copies:
10. 
Cover image for Artificial intelligence in health
Artificial intelligence in health
Author 
Sarazin, Marianne, editor.
Preferred Shelf Number 
R859.7 .A78
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781394277568
Format: 
Availability 
Online Library~1
Available:
Copies:
11. 
Cover image for Mobile and Ubiquitous Systems: Computing, Networking and Services 19th EAI International Conference, MobiQuitous 2022, Pittsburgh, PA, USA, November 14-17, 2022, Proceedings
Mobile and Ubiquitous Systems: Computing, Networking and Services 19th EAI International Conference, MobiQuitous 2022, Pittsburgh, PA, USA, November 14-17, 2022, Proceedings
Author 
Longfei, Shangguan. editor. Bodhi, Priyantha. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1007/978-3-031-34776-4
Format: 
Availability 
Online Library~1
Available:
Copies:
12. 
Cover image for Digital Economy. Emerging Technologies and Business Innovation 8th International Conference, ICDEc 2023, Braga, Portugal, May 2-4, 2023, Proceedings
Digital Economy. Emerging Technologies and Business Innovation 8th International Conference, ICDEc 2023, Braga, Portugal, May 2-4, 2023, Proceedings
Author 
Jallouli, Rim. editor. (orcid) Bach Tobji, Mohamed Anis. editor. (orcid) Belkhir, Meriam. editor. Soares, Ana Maria. editor. Casais, Beatriz. editor.
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1007/978-3-031-42788-6
Format: 
Availability 
Online Library~1
Available:
Copies:
Select an Action