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Cover image for The Impact of Culture on Relationship Marketing in International Services A Target Group-Specific Analysis in the Context of Banking Services
Title:
The Impact of Culture on Relationship Marketing in International Services A Target Group-Specific Analysis in the Context of Banking Services
Author:
Schumann, Jan H. author.
ISBN:
9783834983794
Physical Description:
XXXII, 265p. 14 illus. online resource.
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E-Book 201487-2001 ONLINE
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