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1. 
Cover image for Perspektiven für die Publikumszeitschrift
Perspektiven für die Publikumszeitschrift
Author 
Friedrichsen, Mike. editor. Brunner, Martin F. editor. SpringerLink (Online service)
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ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-540-49436-2
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2. 
Cover image for Mediaplanung Methodische Grundlagen und praktische Anwendungen
Mediaplanung Methodische Grundlagen und praktische Anwendungen
Author 
Unger, Fritz. author. Durante, Nadia-Vittoria. author. Gabrys, Enrico. author. Koch, Rüdiger. author. Wailersbacher, Rainer. author.
Preferred Shelf Number 
ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-540-37781-8
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3. 
Cover image for Management der Marketing-Kommunikation
Management der Marketing-Kommunikation
Author 
Fuchs, Wolfgang. author. Unger, Fritz. author. SpringerLink (Online service)
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ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-540-69274-4
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4. 
Cover image for Suchmaschinen-Marketing Konzepte, Umsetzung und Controlling
Suchmaschinen-Marketing Konzepte, Umsetzung und Controlling
Author 
Bischopnick, Yvonne. author. Ceyp, Michael. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-540-70863-6
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5. 
Cover image for Revenue Management with Flexible Products Models and Methods for the Broadcasting Industry
Revenue Management with Flexible Products Models and Methods for the Broadcasting Industry
Author 
Müller-Bungart, Michael. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-540-72316-5
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