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Subject: Markalı ürünler -- Planlama.
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Subject: Markalı ürünler -- Yönetim.
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İçimizdeki korsan : meydan okuyan markalar yaratma kültürü
İçimizdeki korsan : meydan okuyan markalar yaratma kültürü
Author
Morgan, Adam.
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HD 69.B7 M67 2006
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2.
Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity
Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity
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Aaker, David A.
Preferred Shelf Number
HD69.B7 A2154 2004
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