Search Results for Marketing -- Management.

1.

Marketing management

Author

Kotler, Philip. Keller, Kevin Lane, 1956-

Preferred Shelf Number

HF5415.13 K6 2012

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2.

Marketing management

Author

Kotler, Philip.

Preferred Shelf Number

HF 5415.13 K64 2003

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3.

Marketing management

Author

Winer, Russell S.

Preferred Shelf Number

HF5415.13 W547 2007

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4.

Marketing management

Author

Dickson, Peter R.

Preferred Shelf Number

HF 5415.13 D48 1997

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5.

Museum management and marketing

Author

Sandell, Richard, 1967- Janes, Robert R.

Preferred Shelf Number

AM121 .M877 2010

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6.

Concepts of marketing management

Author

Seibert, Joseph C.

Preferred Shelf Number

HF 5415.13 S43 1973

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7.

Marketing : the management way

Author

Weinstein, Arnold K.

Preferred Shelf Number

HF 5415.13 W4 1968

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8.

Management controls in marketing

Author

Wilson, Richard M. S.

Preferred Shelf Number

HF 5415.13 W54 1973

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9.

Marketing channels : a management view

Author

Rosenbloom, Bert.

Preferred Shelf Number

HF5415.129 R67 2013

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10.

Marketing management for nonprofit organizations

Author

Sargeant, Adrian.

Preferred Shelf Number

HF5415 S275 2009

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11.

Marketing channels : a management view

Author

Rosenbloom, Bert.

Preferred Shelf Number

HF 5415.129 R67 1995

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12.

Marketing management and information technology

Author

Fletcher, Keith.

Preferred Shelf Number

HF 5415.13 F635 1990

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13.

Marketing management : a systems perspective

Author

Lazer, William.

Preferred Shelf Number

HF 5415 L329 1971

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14.

Marketing communications management : analysis, planning, implementation

Author

Copley, Paul.

Preferred Shelf Number

HF5415.123 C67 2014

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15.

Marketing management : knowledge and skills

Author

Peter, J. Paul. Donnelly, James H.

Preferred Shelf Number

HF5415.13 .P484 2007

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16.

Marketing research : Management and methods

Author

Wentz, Walter B.

Preferred Shelf Number

HF 5415.2 W45 1972

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17.

Marketing management : a strategic decision-making approach

Author

Mullins, John W. (John Walker) Walker, Orville C.

Preferred Shelf Number

HF5415.13 M352324 2013

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18.

The sports event management and marketing playbook

Author

Supovitz, Frank.

Preferred Shelf Number

GV716 .S86 2005

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19.

Marketing management in Turkey : Cases and challenges

Author

Thompson, Donald N.

Preferred Shelf Number

HF5415.12.T9 T46 2005

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20.

Marketing management : analysis, planning, implementation, and control

Author

Kotler, Philip.

Preferred Shelf Number

HF 5415.13 K64 1997

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21.

Product management : marketing in a changing environment

Author

Hehman, Raymond D.

Preferred Shelf Number

HD 31 H36 1984

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22.

Key management problems in the marketing distribution and use of fertilizers. Held in Islamabad, Jan 7-10,

Author

CENTO Seminar on Key Management Problems in the Marketing, Distribution and Use of Fertilizers. Islamabad, 1974.

Preferred Shelf Number

HD 9483 C21 1974

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23.

Business to business marketing management : a global perspective

Author

Zimmerman, Alan S., 1942- Blythe, Jim.

Preferred Shelf Number

HF5415.13 Z56 2018

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24.

Business to business marketing management : a global perspective

Author

Zimmerman, Alan S., 1942- Blythe, Jim.

Preferred Shelf Number

HF5415.13 B565 2013

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25.

Data mining techniques : for marketing, sales, and customer relationship management

Author

Linoff, Gordon S. Berry, Micahel J. A.

Preferred Shelf Number

HF5415.125 B47 2011

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26.

Management, marketing and promotion of library services based on statistics, analyses and evaluation

Author

Flaten, Trine Kolderup. IFLA General Conference (71st : 2005 : Oslo, Norway) World Library and Information Congress (2005 : Oslo, Norway)

Preferred Shelf Number

Z716.3 .M36 2006

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27.

Global marketing management : changes, challenges and new strategies

Author

Lee, Kiefer. Carter, S. (Steve).

Preferred Shelf Number

HD62.4 .L44 2005

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28.

e-learning for management and marketing in libraries

Author

IFLA Satellite Meeting (2003 : Geneva, Switzerland) McAdam, Daisy, ed. International Federation of Library Associations and Institutions.

Preferred Shelf Number

Z 718.8 E112 2005

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29.

Doing research projects in marketing, management and consumer research

Author

Hackley, Christopher E.

Preferred Shelf Number

HD 30.4 H28 2003

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30.

Cover image for Education and research for marketing and quality management in libraries : = La formation et la recherche sur le marketing et la gestion de la qualite en bibliotheque. Satellite meeting, Quebec, August 14-16 Aout 2001

Education and research for marketing and quality management in libraries : = La formation et la recherche sur le marketing et la gestion de la qualite en bibliotheque. Satellite meeting, Quebec, August 14-16 Aout 2001

Author

Savard, Rejean, 1950-, ed. International Federation of Library Associations and Institutions.

Preferred Shelf Number

Z 716.3 .E32 2002

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31.

Data collection and analysis for tourism management, marketing and planning : A manual for managers and analysts

Author

World Tourism Organization.

Preferred Shelf Number

G 155.A1 D38 2000

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32.

Management, marketing and the political economy of travel and tourism

Author

Robinson, Mike, ed. University of Northumbria at Newcastle. Centre for Travel and Tourism. Sheffield Hallam University. Centre for Tourism. Tourism 2000 : Time for Celebration, (2000 : Sheffield Hallam University)

Preferred Shelf Number

G 155.A1 M364 2000

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33.

Readings and cases in marketing management /ed. by A. C. Burns, D. W. Craven.

Author

Burns, A. C., ed. Craven, D. W., ed.

Preferred Shelf Number

HF 5415.13 R362 1987

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34.

Pazarlamada vampir etkisi potansiyel pazarlama vampirleri ve vampir savar stratejiler

Author

Tokmak Danışman, Gizem.

Preferred Shelf Number

HF5438.4 T65 2021

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35.

Pazarlama yönetimi : (stratejik yaklaşım)

Author

İslamoğlu, Ahmet Hamdi.

Preferred Shelf Number

HF5415.13 I85 2017

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36.

Tedarik zinciri yönetimi : strateji, planlama ve operasyon

Author

Chopra, Sunil Meindl, Peter. Bulut, Emrah.

Preferred Shelf Number

HF5415.13 C534 2017

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37.

Hizmetlerin pazarlanmasında hizmet kalitesinin önemi

Author

Gedik, Hasan.

Preferred Shelf Number

HD9980.5 G43 2017

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38.

Hizmet pazarlaması ve yönetimine giriş

Author

Koç, Erdoğan

Preferred Shelf Number

HD9980.5 K762 2017

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39.

Pazarlama 4.0 : Gelenekselden dijitale geçiş

Author

Kotler, Philip. Özata, Nadir. Kartajaya, Hermawan. Setianwan, Iwan.

Preferred Shelf Number

HF5415.13 K80 2017

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40.

Hayat = pazarlama

Author

Bulut, Yetkin

Preferred Shelf Number

HF5415 B85 2015

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41.

Çağdaş pazarlamada yeni yaklaşımlar /ceditörler Murat Akın , Murat Toksarı.

Author

Akın, Murat. Toksarı , Murat.

Preferred Shelf Number

HF5415.2 C33 2015

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42.

Hizmet pazarlaması ve yönetimi : Global ve yerel yaklaşım

Author

Koç, Erdoğan

Preferred Shelf Number

HD9980.5 K761 2015

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43.

Finansal satış : satış stratejilerinin finansal etkileri (değer temelli pazarlama)

Author

Özkan, Turgut

Preferred Shelf Number

HG179.5 O95 2013

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44.

Strategic market management

Author

Aaker, David A.

Preferred Shelf Number

HF5415.13 A23 2014

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45.

The history of marketing science

Author

Winer, Russell S. Neslin, Scott A., 1952-

Preferred Shelf Number

HF5415.2 H55 2014

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46.

Pazarlama yönetimi : (stratejik yaklaşım)

Author

İslamoğlu, Ahmet Hamdi.

Preferred Shelf Number

HF5415.13 I85 2013

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47.

Supply chain management : Strategy, planning, and operation

Author

Chopra, Sunil. Meindl, Peter. Kalra, Dharma Vir.

Preferred Shelf Number

HF5415.13 C533 2013

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48.

Strategic marketing

Author

Mooradian, Todd A. Matzler, Kurt. Ring, Lawrence J.

Preferred Shelf Number

HF5415.13 M66 2012

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49.

Pazarlama stratejileri : yönetsel bir yaklaşım

Author

Torlak, Ömer. Altunışık, Remzi.

Preferred Shelf Number

HF5415 P393 2012

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50.

Marketing strategy : a decision-focused approach

Author

Walker, Orville C. Mullins, John W. (John Walker)

Preferred Shelf Number

HF5415.13 W35 2011

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51.

Yaratıcı deha : liderler, sınır tanımayanlar ve oyunu değiştirenler için bir inovasyon rehberi

Author

Fisk, Peter. Özata, Nadir.

Preferred Shelf Number

HD53 F5819 2011

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52.

Managing customer value : creating quality and service that customers can see

Author

Gale, Bradley T. Wood, Robert Chapman.

Preferred Shelf Number

HF5415.157 G34 2010

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53.

The handbook of technology management

Author

Bidgoli, Hossein.

Preferred Shelf Number

HD45 .H294 2010 V.1

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54.

Pazarlama stratejileri : yönetsel bir yaklaşım

Author

Torlak, Ömer. Altunışık, Remzi.

Preferred Shelf Number

HF5415 .P393 2009

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55.

International business

Author

Dlabay, Les R. Scott, James Calvert.

Preferred Shelf Number

HD2755.5 D62 2008

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56.

12 Pazarlama ustasından pazarlama dersleri

Author

Mazur, Laura. Miles, Louella. Kökkaya Chalar, Zeynep.

Preferred Shelf Number

HF5415 .M39 2008

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57.

Satışta başarının 55 anahtarı

Author

Ürkmez, İlhan.

Preferred Shelf Number

HF5438.4 .U756 2007

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58.

Supply chain management : Strategy, planning, and operation

Author

Chopra, Sunil. Meindl, Peter, ort. yaz.

Preferred Shelf Number

HF5415.13 C533 2007

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59.

Soru ve cevaplarla günümüzde pazarlamanın temelleri

Author

Kotler, Philip Şensoy, Ümit.

Preferred Shelf Number

HF5415 K68 2007

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60.

Pazarlamanın sihirli lambası

Author

Trout, Jack. Tunçel, Hakan, çev.

Preferred Shelf Number

HF 5415.13 .T7620 2005

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61.

Managing customers as investments : the strategic value of customers in the long run

Author

Gupta, Sunil, 1958- Lehmann, Donald R., ort. yaz.

Preferred Shelf Number

HF5415.55 G87 2005

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62.

Işık hızıyla markalama : sürat çağında marka yaratma stratejileri

Author

Winkler, Agnieszka M. Yalım, Fevzi, çev.

Preferred Shelf Number

HF 5415.13 .W5620 2004

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63.

Uygulamaya yönelik işletme politikası ve stratejik pazarlama

Author

Akat, Ömer.

Preferred Shelf Number

HD 30.28 A3137 2004

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64.

Pazarlama reçeteleri : marka yöneticisinin el kitabı

Author

Borça, Güven.

Preferred Shelf Number

HF 5415.13 .B67 2004

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65.

Strateji ve bire-bir pazarlama CRM

Author

Kırım, Arman.

Preferred Shelf Number

HF 5415 K57 2001

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66.

Marka ve marka stratejileri

Author

Ar, Aybeniz Akdeniz.

Preferred Shelf Number

HF 5415.13 A73 2004

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67.

Geleceğin pazarlaması : marka yayılımı stratejisi

Author

Zyman, Sergio. Miller, Scott, ort. yaz. Güçer, Cumhur, çev.

Preferred Shelf Number

HF5415.1265 Z96 2000

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68.

The management of strategy in the marketplace

Author

Cadotte, Ernest R., 1946- Bruce, Harry James, 1931-

Preferred Shelf Number

HD 30.4 M3615 2003

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69.

International business and management

Author

Pugh, Derek Salman, ed.. Plath, Allan R., ed.

Preferred Shelf Number

HD 62.4 I549 2003 V.1 (SET)

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70.

Designing and managing the supply chain : concepts, strategies, and case studies /l

Author

Simchi-Levi, David. Kaminsky, Philip, ort. yaz. Simchi-Levi, Edith, ort. yaz.

Preferred Shelf Number

HF 5415.7 S425 2003

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71.

Tüketici davranışı

Author

Odabaşı, Yavuz. Barış, Gülfidan, ort. yaz.

Preferred Shelf Number

HF 415.32 O33 2003

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72.

Değer temelli pazarlama: Şirketinizi büyütmek ve hissedar değeri yaratmak için pazarlama stratejileri

Author

Doyle, Peter Barış, Gülfidan, çev.

Preferred Shelf Number

HF 5415.13 D7541 2003

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73.

İşletme anlayışında yeni bir boyut / Bütünleşik pazarlama

Author

Yamamoto, Gonca T.

Preferred Shelf Number

HF 5415.13 Y144 2003

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74.

Markanın DNA'sı : eşsiz ve dayanıklı markalar yaratmanın kuralları

Author

Perry, Alycia. Wisnom, David, ort. yaz.

Preferred Shelf Number

HD 69.B7 P477 2003

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75.

Tüketici davranışı

Author

Odabaşı, Yavuz. Barış, Gülfidan, ort. yaz.

Preferred Shelf Number

HF 415.32 O33 2002

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76.

International marketing strategy : Analysis, development, and implementation

Author

Doole, Isobel. Lowe, Robin, 1945- ort. yaz.

Preferred Shelf Number

HF 1416 D72 2001

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77.

Supply chain management : Strategy, planning, and operation

Author

Chopra, Sunil. Meindl, Peter, 1970- ort. yaz.

Preferred Shelf Number

HF 5415.13 C533 2001

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78.

Building models for marketing decisions

Author

Leeflang, P. S. H.

Preferred Shelf Number

HF5415.135 .B85 2000

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79.

Tüketici davranışları : Müşteri tatmininden müşteri değerine

Author

Altıntaş, Murat Hakan.

Preferred Shelf Number

HF415.32 A4682 2000

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80.

International marketing

Author

Terpstra, Vern. Sarathy, Ravi, ort. yaz.

Preferred Shelf Number

HF 1416 T48 2000

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81.

Marketing planning and strategy

Author

Jain, Subhash C., 1942-

Preferred Shelf Number

HF 5415.13 J35 2000

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82.

Analysis for marketing planning

Author

Lehmann, Donald R. Winer, Russell S.

Preferred Shelf Number

HF5415.13 L395 1991

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