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Cover image for International marketing management text and cases
Title:
International marketing management text and cases
Author:
Mathur, U. C., 1938-
ISBN:
9788132108436
Publication Information:
New Delhi ; London : SAGE, c2008.
Physical Description:
1 online resource (583 p.) : ill.
Subject Term:
Export marketing -- Management.

Export marketing -- India -- Management.

International trade.
Geographic Term:
India -- Commerce.
Electronic Access:
SAGE knowledge http://sk.sagepub.com/books/international-marketing-management
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