Building strong brands

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Cover image for Building strong brands

Title:

Building strong brands

Author:

Aaker, David A.

ISBN:

9780029001516

Publication Information:

New York : Free Press, c1996.

Physical Description:

ix, 380 p.

Subject Term:

Brand name products -- Management.

Brand name products -- Valuation -- Management.

Intangible property -- Valuation -- Management.

Holds:
Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Status	Item Holds
Searching... Beytepe Library	Book	7.2/13/36782	HD69.B7 A216 1996	Searching... Unknown	Searching... Unavailable

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