Title:
Field guide to case study research in business-to-business marketing and purchasing
Author:
Woodside, Arch G.
ISBN:
9781784410797
Publication Information:
Bingley, U.K. : Emerald, 2014.
Physical Description:
1 online resource (xvi, 288 p.) : ill.
Series:
Advances in business marketing and purchasing, v. 21
Advances in business marketing & purchasing ; v. 21.
Electronic Access:
https://www.emerald.com/insight/publication/doi/10.1108/S1069-0964201421Copies:
Available:*
Library | Material Type | Item Barcode | Shelf Number | Status | Item Holds |
|---|---|---|---|---|---|
Searching... | E-Book | 421484-1001 | ONLINE | Searching... | Searching... |